Aheadworks released a new Magento 2 module aimed at identifying and displaying related products. Unlike Automatic Related Products, it does not require any complex customizations and is based on principles that are similar to ones utilized in the Who Bought This Also Bought extension. Below, we describe its core features and functionality.
- Related products are identified automatically based on the algorithm;
- Various block display options and layouts;
- Custom block name;
- WVTAV block adjusts to screen size;
- Control over product search formula;
- Upsell possibilities;
- Live support and documentation.
Who Viewed This Also Viewed adds an algorithm for identifying related products automatically. The algorithm is highly adjustable so that you can customize it according to such parameters like price, category, and time interval. There are also some vital display options available with the module, including block position and various layout adjustments.
It is also necessary to mention that the default block name is not mandatory, so you can easily change it to better match the tone of your ecommerce storefront. As for the design of the related products block, there are two layouts: a slider and a grid. Last but not least, Who Viewed This Also Viewed is fully responsive, so it automatically decides how many products to display based on current screen size. You can choose how the module should display the block on mobile devices, whether as image sliders with swipe functionality, or a static grid.
Since Who Viewed This Also Viewed uses page view history to analyze commonly viewed items, the module starts displaying related products right after you install it. The extension tracks both past and new purchases, so you have the control over a time interval the module takes into account to achieve its core goal. Specifying the period for processing customer sessions is vital for the web stores with lots of products and visitors so that you can reduce the volume of analyzed data not to slow your website.
Tracking customers’ behavior is also a source of necessary data for advertising purposes. In this way, you can decide to display goods only within the same category or upsell products based on customer’s navigation through your website. Upsell option provided by the module allows showing the products that have a higher price tag than the viewed ones.
As for the live support and documentation, they are available right within the extension.
The extension is available under Stores -> Settings -> Configuration -> Aheadworks Extensions -> Who Viewed This Also Viewed.
All extension’s settings are divided into two sections: General and Block at Product Page.
In the General section, you only have to set up a period for the sessions processing. It is recommended not to use a big value (or an empty field) because it will slow down your Magento 2 website.
As for the Block at Product Page section, it contains the following parameters:
- Block Position (8 options: instead of native Related Products block; Instead of native Up-Sells block; Before native Related Products block; Before native Up-Sells block; After native Related Products block; After native Up-Sells block; Content top; Content Bottom);
- Block Name (specify a name that better matches the tone of your brand);
- Block Layout (Slider or Grid);
- Number of Rows (appears if you choose Grid as a block layout);
- Suggest Products from One Category Only (Yes/No);
- Suggest Products Only with Price Higher than Price of Current Product (Yes/No).
This is how the related products block appears on a product page:
It displays goods according to the settings you specify in the backend. As for available information about each product, it is a product picture, name, and price. Besides, there is an ‘Add to Cart’ button available below each item.
Although Aheadworks has several extensions aimed at related products, the company does not stop producing new tools in this area. Therefore, you can easily choose between complicated extensions and simple solutions. If you do not want to spend time on complicated customizations, there is an excellent opportunity to get an advanced block with related products in a few clicks with Aheadworks Who Viewed This Also Viewed for Magento 2 and 1. The Magento 1 low maintenance tool costs just $99. As for the Magento 2 extension, its price tag displays $249, but you can get a 50% discount if you are already using M1 modules by Aheadworks.