Amasty Unique Product URL Magento 2 Extension

- E-Commerce, Magento 2

Magento 2 Product URL Extension

Below, we shed light on a new Magento 2 extension by Amasty. The tool is called Unique Product URL, and it does exactly what you’ve just thought about: provides all products with unique URL addresses and eliminates a situation when a page has more than one link to it. Besides, you can fully customize the way your URLs look. For instance, the module allows settling their depth level. All these and other features are described below.

Download / Buy Amasty Unique Product URL Magento 2 Extension


  • Customizable Magento 2 product URLs;
  • Long or short URLs;
  • Fully automated redirects;
  • Customizable breadcrumbs;
  • User-friendly backend.

Why is it necessary to install the Amasty Unique Product URL Magento 2? First, because of search engine ranking. You get lots of new customers from search engines, isn’t it? If you want to get even more buyers, it is necessary to improve your ecommerce storefront and modernize it according to constantly changing requirements. We’ve already created lots of useful guides related to performance, SEO, security, and other aspects, but let’s return to our mutton: what is the purpose of the Amasty Unique Product URL Magento 2 module?

This Magento 2 product URL extension is especially beneficial for those merchants who need a tool that solves various SEO problems related to multiple page URLs. The better search engine ranking you get, the more potential buyers visit your Magento 2 website. The Amasty Unique Product URL Magento 2 plugin allows eliminating duplicate content issues that negatively affect SEO ranking. Furthermore, you get the ability to take full control over your URLs modifying the default Magento 2 breadcrumbs. The problem solved by the module looks like multiple reflections:

Magento 2 Product URL Extension

So, how does the plugin fix it?

The Magento URL module allows you to select one of several ways product URLs are created. You can choose either the shortest or longest URL path. In both cases, a duplicate content issue is eliminated. At the same time, the default Magento 2 rules can be still applied. Install the extension, configure it, and you will forever fix the most common headache of all ecommerce stores!

By choosing the shortest path, you will make your URLs neat and user-friendly. If you want to provide more information via product page addresses, select the longest path since it includes a product category and all related subcategories. Besides, the Amasty Unique Product URL Magento 2 extension offers two ways to control the length of product URLs: you can either set a limit on the URL depth level or use the total sum of characters in the path. The specified approach will be applied to the selection of categories and subcategories while creating new product URLs.

Magento 2 Product URL Extension

As for the breadcrumbs customization, the Amasty Product URL Magento 2 module allows displaying either the last visited category or the full URL with all categories and subcategories. Once again, the plugin provides the ability to make the page element either more compact or more informative. Depending on your ecommerce needs and business vision, you can choose one approach that suits best your needs.

Magento 2 Product URL Extension

It is also necessary to say a few words about 301 redirects. As we all know, a 301 redirect is a permanent redirect that redirects site visitors and search engines from one URL to another – a different URL than the one they selected initially. In case of Amasty Unique Product URL for Magento 2, the module redirects both search engines and customers from the existing secondary URLs to the main canonical URL. As a result, the mentioned above duplicate content issue is fixed forever.

The last important feature of the Amasty Unique Product URL Magento 2 extension is related to a category path. With the module, you can easily exclude some categories or subcategories from a product link.

Now, when you a familiar with all the features provided by the Amasty Unique Product URL Magento 2 module, we’d like to draw your attention to its backend interface. Before we proceed to the next part, check the reviews below:


To use the extension, go to Stores -> Settings -> Configuration -> Catalog -> Search Engine Optimization and set ‘Use Categories Path for Product URLs’ to ‘Yes’. Next, go to the configuration page of Amasty Unique Product URL for Magento 2 which is available under Stores -> Settings -> Configuration -> Amasty Extensions -> SEO Single URL.

The first option is ‘Categories Path in Product URL’. It allows you to choose the way URLs are generated. As we’ve just mentioned, the module provides the ability to decide whether to use the longest path or the shortest one. Alternatively, the module allows utilizing the default Magento 2 rules, as well as URL without categories.

Next, decide how to limit the length of URLs: by URL level depth or the number of characters.

Magento 2 Product URL Extension

Then, set ‘301 Redirect To Canonical Url’ to ‘Yes’ to redirect customers and search engines from secondary URLs to the main canonical URL.

Magento 2 Product URL Extension

You can set categories URL path to which will not be used in product URLs. In the ‘Exclude Category from Product Url’ field, type appropriate category IDs.

Magento 2 Product URL Extension

The ‘Generate Breadcrumbs According To’ allows you to select the way breadcrumbs are displayed on the frontend. As mentioned above, you can use either short (‘Current URL’) or long (‘Last Visited Category’) breadcrumbs.

Magento 2 Product URL Extension

Recent Updates

Magento 2 Unique Product URL 1.0.9

  • Compatibility with Magento 2.2.4 was introduced.

Final Words

The configuration section of the Amasty Unique Product URL Magento 2 module is straightforward and self-explanatory. You can configure the extension within just a few clicks without any help from third parties. Just select the necessary options and let it eliminate all content duplication issues. Note that you can get the module as a part of the Magento 2 SEO toolkit. It is also possible to purchase the extension separately for just $109. For further information, follow this link:

Download / Buy Amasty Unique Product URL Magento 2 Extension