If you run a brick-and-mortar store along with an online ecommerce website, it is extremely necessary to indicate the availability of the offline outlet on your digital storefront. And since there are several Magento 2 modules designed to achieve this goal, below, we compare the most reliable solutions: Amasty Store Locator, Aheadworks Store Locator, and Magestore Store Locator. Although all these Magento 2 store locator extensions serve the same aim, their functionality differs a lot, so let’s figure this out the details of each Magento 2 store locator.
UPD: M-Connect was added to the comparison:
Unfortunately, the Magestore Magento 2 store locator extension is no longer available. But you can still see its comparison with the closest alternative solutions.
Table of contents
Completeness of Information
If you provide information about your offline stores, it is necessary to display all data that may be useful. Location name, view, address and phone number, email, additional description, custom image, and website URL will essentially help visitors to understand whether it is necessary to spend time on visiting this location or not. At the same time, there are tons of other parameters that must be displayed in order to provide top-notch experience. Let’s try to figure out the completeness of information each Magento 2 store locator provides.
At least, a Magento 2 store locator extensions should display some basic info about your store: name, address, contact number, description, etc.
The Magento 2 Store Locator module by Amasty has a corresponding tab in each location settings that allows you to specify location name, appropriate store view, country, state or province, city, description, zip, address, phone number and email, and website URL. Besides, you can add a custom image here.
Aheadworks offers similar opportunities. As a store administrator, you can add location’s title, country, state, city, street, zip, phone, store view, description, and a custom location image. Furthermore, the Magento 2 store locator extension allows you to add custom Google Map markers for each offline store.
As for Magestore Store Locator, this Magento 2 module offers the most complex settings which are divided into several sections. On the General Information tab in the cognominal section, you can specify store name, description, and link. Next, there is the Contact Information section with phone number, email address, and fax number fields. Note that Address is specified on the Google Map Location tab. Besides, you can add a custom location marker here. And there is the Image Gallery tab for store images.
The M-Connect Store Locator extension for Magento 2 has tabs corresponding to General, Store Map, Store Schedule and Image Gallery. The general tab comprises of settings like name, description (with WYSIWYG editor), contact and Meta information. Store map tab has configurations for store address and map location. You have to select store schedule from the previously created schedules. Lastly, the image gallery to upload pictures of the physical store. These categorized configuration tabs help the user to reach and modify information with ease.
It is also a good idea to specify a store schedule. Thus, your visitors will always know when each offline location works. What about each Magento 2 store locator plugin described in this post?
The Amasty Magento 2 store locator extension allows you to set open and close time for each week day. It seems that this information is enough, but we don’t think so, since it is possible to create a more detailed schedule.
As for the Aheadworks Magento 2 store locator module, it doesn’t provide the ability to specify working hours.
And in case of Magestore, you get the most complex schedule settings. The Magento store locator extension lets you create various schedules and then apply them to selected locations. In each schedule for each day, you specify status (open/close), open time, open break time, close break time, and close time.
Furthermore, it is possible to create a list of store holidays and a list of special days with new open and close time.
The M-Connect extension has found a way out to eliminate redundancy of setting store schedule for each new store created. Suppose, all your stores have the same schedule, then selecting time slots for each weekday for each store will be time-consuming as in case of Amasty. Instead, you can create a schedule and apply it all the necessary store. You can create more than one schedule as well. So, while creating a store, you simply need to select the appropriate schedule. So easy and quick!
Sometimes, it’s a good idea to show what products are available in each brick-and-mortar store right in the store locator. And Amasty provides this opportunity. You create rules for each location. Next, the Magento 2 store locator extension adds a link to each product page that leads to the offline store with this product.
By providing various filtering systems, you help visitors to narrow down the selection of locations in a few clicks. What is the implementation of this feature in case of Amasty, Aheadworks, and Magestore Magento 2 store locators?
The Amasty Store Locator Magento 2 extension provides the most precise filtering system among the three Magento 2 modules. There is a special tab that allows you to specify store attributes that will be used in various filters. As for filters themselves, they are: Parking Availability, Payment Methods, New Arrival (day), Brands, and ATM. Thus, your customers can easily filter out a store with the most suitable conditions.
Unfortunately, Aheadworks doesn’t provide filtering. As for Magestore, this feature is not as robust as in case of Amasty. The company allows you to create various tags that can be used to describe each store. By selecting certain tags, customers narrow down the list of offline locations.
There are two types of search widely used in Magento 2 store locator extensions: address search and radius search. In case of address search, you enter any address and look for the nearest location. As for radius search, you specify a search radius and the extension displays store locations that are situated within this radius around your current location.
Amasty offers both search types.
Aheadworks offers the same opportunity.
The Magestore Magento 2 store locator extension is not an exception.
The M-Connect Store Locator extension provides search based on two criteria: Search by distance (kilometers or miles) and Search by area (Store name, Country, State/Province, City or Zip code). In “Search by distance”, the shopper needs to enter a location and set the radius from the bar. In “Search by area”, the shopper can provide any one of the detail to search. Thus, your customers can easily filter out the store near them.
Search by distance
Search by area
GEO IP Data
To let all visitors quickly find your nearest offline outlets, a Magento 2 store locator module should support GEO IP data import. If a browser don’t support a geolocation option, it won’t provide any location data, so a customer with such browser will have to spend extra time trying to find your brick-and-mortar store. To solve this problem, some Magento 2 store locator extensions support GEO IP data import that helps to link certain IP addresses to corresponding location. As a result, the extension rapidly finds out where a visitor is situated. Let’s look at our competitors.
The Amasty Magento 2 Store Locator module fully supports this feature. You can easily import a CSV file with appropriate data to make current user experience better. The feature can be used in combination with the Browser Location functionality. Also note, that you can import a custom CSV file.
Neither Aheadworks, nor Magestore support the GEO IP data import functionality.
Another important customer-oriented improvement is related to the ability to provide visitors with directions to an offline store. And only the Magestore Store Locator Magento 2 module provides enough integration with Google Maps to provide this functionality. Furthermore, the extension even offers built in Google Street View!
The M-Connect extension allows the user to get directions from their specified location to your physical store. So, it not only helps to find a store but also helps on how to reach there! It also supports Google Street View. For other extensions, which do not provide this functionality, the user will have to open Google maps separately to find the directions and you may lose customers!
Now, when we compared all the core features of the best Magento 2 store locator extensions, let’s see how expensive each module is. Amasty Store Locator for Magento 2 costs $199; Aheadworks Store Locator – $249, but if you are already a company’s M1 client, you can get it with 50% off; and Magestore Store Locator can be purchased for $199. The price of M-Connect Store Locator extension is $103, the cheapest of all!
Magento 2 Store Locator Extensions Comparison (Amasty, aheadWorks, Magestore, and M-Connect Media)
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Although Aheadworks Store Locator is the most expensive extension, it provides the most limited list of features. If you are looking for a Magento 2 store locator extension with basic functionality only – boldly choose Aheadworks. If you are already a company’s client, you can also choose the extension, since it will be the cheapest solution. It’s price after discount is only 125 bucks.
For more robust functionality, we recommend you to use Amasty. The Magento 2 store locator extension offers lots of great features including the attribute-based system of filters, GEO IP data import, and the ability to assign products and categories to store locations. Note that these three features are offered by Amasty only.
M-Connect Store Locator is an extension that has been designed especially for Magento 2. It facilitates the store owner and the admin to give out the various store locations in the district or state to their set of customers and customer groups. The way GPS and Google Maps have made finding directions absolutely easy, people can now apply the same to helping customers find their store. Finding the location and getting the direction has never been easier than this. The totally responsive feature too will facilitate the visitors to process freely on their smartphones, tablets or computers.