Shop by brand functionality is already offered by several extension providers, and now it is available in the aheadWorks’ portfolio. Meet the AheadWorks Shop By Brand Magento 2 extension – a part of Small Business Kit. If you are not familiar with what it is, check the following post.
After installing the module, you provide store visitors with the ability to shop by the brand they want. The idea is quite simple: you provide a separate page for all brands and dedicated child pages. Everything is generated automatically on the basis of product attributes.
Furthermore, you can display brands in a block via a widget. Even related products are supported by the aheadWorks Shop By Brand Magento 2 extension. The module adds the “More from this brand” related products block.
As for product pages, they are enhanced as well. With aheadWorks Shop By Brand, you can add brand logos as well as a detailed description.
The aforementioned widget with a list of brands can be displayed on category, CMS, or home pages. For further promotion, particular brands may have special discounts. You only have to specify “Featured Brands” that are moved to the top of the brand list and highlighted automatically.
Go to Products -> Shop by Brand by aheadWorks -> Brand Pages. A grid with brands is available here. It consists of 6 columns:
- Checkbox – to select multiple brands and apply mass actions;
- ID – each brand gets an ID number;
- URL Key – you can even see an existing URL key of each brand;
- Websites – store view;
- Logo – don’t forget to upload brand logos to make your brand pages more appealing;
The number of columns can be changed and custom grid views can be saved for further usage. And since you can create an unlimited number of brands, there is a section with filters that helps to find the necessary brand without any headaches. As for mass actions, the aheadWorks Shop By Brand Magento 2 extension allows you to delete brands in bulk.
While adding a new brand, you have to deal with two sections: General Information and Content. In the first one, choose a brand, add an URL key, upload a logo, and enable/disable Featured Brand.
The Content section provides the ability to select a store view, specify meta title and description, as well as add a full brand description.
As for the extension configuration, it is split into 4 sections: General, Product Page, “More from this Brand” Block, and SEO.
The General section allows you to select a brand product attribute.
In the Product Page section, you can specify where to display brand information on a product page as well as enable/disable brand description there.
The “More from this Brand” Block section allows you to enable/disable the block, specify its name, choose position and layout, set a limit on the amount of products that should be displayed, enable/disable Add to Cart button, and specify sorting method: Bestseller, Newest, Price: from high to low, Price: from low to high, or Random.
As for the SEO section, it allows you to add noindex to pagination pages.
All brands are gathered on a separate page. Here, your customers can select a brand they’d like to shop by. Besides, all featured brands are listed separately.
Click on a brand logo and you will be redirected to a brand page. Here, all products related to this brand are gathered. Besides, you can see a brand logo and description. The page works as an ordinary catalog with layered navigation and other features.
As for a product page, it also contains a brand logo and a description which are enclosed in noindex tag to avoid SEO penalty.
Besides, there is a section with other products from the same brand below. Note that a product can be added to cart right there.
The aheadWorks Shop By Brand Magento 2 module provides a set of feature-rich improvements making your store more buyer-oriented and at the same time SEO-friendly. For only $79, you add the missing shop by brand functionality, providing your customers with the easiest way to find what they are looking for. For more information about the Magento 2 extension, visit its official page here: