Ecommerce merchants always offer tons of deals and discounts to their store visitors and customers in attempt to boost sales. And since the competition level in this area is extremely intense, it’s vital to create really exclusive promotions. If you do not stand out of the crowd, nobody will be impressed by your deals. And native Magento functionality will no longer amaze store visitors; therefore, today we’d like to draw your attention to Amasty Special Promotions. This Magento 2 promotions extension essentially enhances the default functionality of the platform
- Promotions for the cheapest products;
- Promotions for the most expensive products;
- Deals with free items;
- Two discount types: fixed and percent;
- Promotions with qty steps;
- Promotions on the basis of spent amount.
The Amasty’s Magento 2 promotions extension provides the ability to leverage all possible discount combinations. With the help of the module, you can combine everything: the cheapest products, the most expensive goods, free items, etc. It is also possible to use promotions based on the amount of products. For instance, you can ask customers to by 5 items to get a 20% discount. And to motivate them purchase more, create the same promotion, but offer 25% discount for 8 items.
Another promotion type allows you to provide customers with pleasant bonuses on the basis of the spent amount. For instance, you can return 20 dollars from each $150 spent. As a result, you motivate customers to spend more money.
And quantity step based promotions are also a part of the module. How can you leverage this new promotion rule? Check the following example. Let’s imaging a book store. In addition to the attempt to sell more, you want to motivate people buy more books and read more. How can this goal be achieved? Provide buyers with a fixed discount on every second (third, fifth, sixth, etc) item: get each X item with a $Y discount. Your customers will like this promotion for sure. Alternatively, you can rely on a percentage discount.
Another action is called “All products after N”. This can be even more suitable for your goal. For instance, you can let customers by 5 goods for original price and then offer a fixed or a percentage discount for all next items.
And to make your promotions more precise, the Amasty Special Promotions Magento 2 extension supports all custom product options. It means that you can leverage them in promotions. Just create a filter that will narrow down the selection of items available for the promotion.
The Magento 2 promotions extension is a great time saver, since all promotions can be created within a few minutes. The interface is brilliant and you will easily master it without any help from third parties. Just check the backend section of this post: it illustrates core principles behind the admin interface of the Amasty Special Promotions Magento 2 module.
Amasty highlights the following popular deals you can offer with the Magento 2 promotions module:
- Buy a certain number of items, get the cheapest (most expensive) free;
- Buy a certain number of products, get the cheapest (most expensive) with a discount;
- Get $X discount from each $Y spent;
- Get each 3-d (4-th, 6-th, 7-th, etc) item with a X% discount;
- Buy each 3-d (4-th, 6-th, 7-th, etc) item with a $X discount;
- Buy X items for full price and get X more with a Y% discount;
- Purchase X items and get each additional one for $Y;
- Buy X items and get each additional one for $Y off.
It is also necessary to mention that the Magento 2 promotions extension provides the ability to utilize custom product options for creating even more flexible conditions. As a result, it is possible to create more precise limits applying particular discounts only to particular products.
And before we proceed to the backend section of this post, take a look at the reviews that describe the Magento 2 promotions extension:
To create a unique promotion with the Magento 2 promotions extension by Amasty, choose an action you’d like to apply.
Other options are: Discount Amount, Maximum Qty Discount is Applied To, Discount Qty Step (Buy X), Apply to Shipping Amount, Discard subsequent rules, and Free Shipping. The action from the image below is related to the BOGOF promo (Buy one, get one for free).
It is also necessary to mention that you can create conditions on the basis of products subselection and cart attributes.
General extension settings let you skip items with a special price, configurable items when child has a special price, items with a tire price. Besides, you can enable the Magento 2 promotions extension to check options values.
Magento 2 Special Promotions 2.0.2
- “Each M-th After X-th” and “All Product after N” promo actions were combined into one “Each Product After N” action.
- “Buy X get N of Y” and “Buy X get Y” promo actions were combined into one “Buy X get Y” action.
Magento 2 Special Promotions 1.3.1
- An attribute ‘Customer ID’ was added to rule conditions.
Magento 2 Special Promotions 1.2.3
- Magento 2.2 compatibility was introduced.
Amasty Special Promotions for Magento 2 and 1 is an intuitive and powerful tool for running promotions that stand out from a plethora of deals offered by your competitors. And while Magento 1 extension costs just $89, the appropriate Magento 2 promotions module is more expensive – $249.