Setting same prices for all visitors on your store can become an inefficient strategy, since paying expectations and capabilities of consumers may differ. Building a personalized pricing strategy is the key to stop selling below or above prices customers are willing to pay. In the end, you build stronger relationships with your customers and gain more profits.
With the Mageworx Prices per Customer extension, you will be able to make more sales basing on the differentiated pricing offers and attract more loyal customers to your ecommerce site. With the help of this Magento 2 extension, you can easily personalize your pricing strategy. The Mageworx Prices per Customer Magento 2 module provides the ability to create an unlimited number of individual pricing schemes. As a result, you can effortlessly reward your loyal buyers as well as hide prices from unregistered users and guests. The extension enables you to set custom product prices for any product and any customer and apply flexible pricing schemes on your website.
Let’s see the extension’s functionality and backend configuration in more detail.
- individual product pricing
- six pricing schemes
- hide prices from guests
- motivate store visitors to register and purchase more
- tier pricing per customer
- export/import of prices via CSV
So, which improvements does the Mageworx Prices per Customer Magento 2 extension provide? As mentioned above, you will be able to fully leverage individual product pricing with the help of six pricing scheme types. The feature will help you build a personalized pricing strategy for your ecommerce brand, and display different prices for all customers. To view the prices, your customers should be logged in, so you do not only hide prices from guests or competitors, but also motivate store visitors to register on your Magento 2 storefront.
Another significant improvement you will get after installing this module is Magento 2 tier pricing per customer. This strategy will help you motivate buyers to purchase more, increasing your store revenue and making clients more loyal to your brand.
Moreover, all prices can be imported/exported via CSV files with this Magento customer specific pricing extension!
Note that the three last described features, that is displaying prices for logged-in customers, tier pricing, and export/import capabilities, are currently available only in the Magento 1 module but will be added soon to its Magento 2 version.
To leverage the extension functionality, you should go to Products -> Inventory -> Catalog. Here, select an existing product or create a new one.
Scroll down to find the Prices per Customer Section.
Here you can enter customer email by clicking ‘Search Customer’ button and selecting the relevant result. Next, specify customer price or customer special price for the selected item. There are three types of individual prices that you can apply with this Magento prices per customer module:
- Fixed Value (99) – replace the existing product price with the specified value;
- Fixed Difference (±99) – increase/decrease the existing price by the specified value;
- Percentage (±10%) – increase/decrease the existing price by the given percent.
Below, you can see the grid that contains customers who get special prices.
As for the frontend appearance, the Mageworx Prices per Customer Magento 2 extension can show the discounted price along with the original one to show how much a customer is saving. The price is displayed in this way if you specify Customer Special Price in the backend.
The individual approach was always a good idea, and now Mageworx provides you with the ability to implement it for your clients via product prices. Install the Prices per Customer Magento 2 module and fully leverage the new functionality. The extension costs $99, including support and updates that are FREE for life, so do not hesitate to purchase it right now – you will get the upcoming features for free!