How to Import & Export Newsletter Subscribers in Magento 2

- E-Commerce, Magento 2, Our extensions

Magento 2 Newsletter Subscribers Import Export

If you already have an online business with lots of newsletter subscribers but want to move them to Magento 2, this article will help you achieve this goal. Besides, it will be useful if you need to transfer the corresponding data to an external system. Since Magento 2 doesn’t let you import and export newsletter subscribers, you need a third-party tool, and below we shed light on the most efficient solution.

Meet the Improved Import & Export Magento 2 extension – your number one time-saver when it comes to data transfers to and from your e-commerce website. The module provides the ability to import and export newsletter subscribers in a fully automated manner using multiple file formats. Besides, you can run data transfers without any files at all. Below, we describe all core feature of the plugin in more detail from the perspective of the Magento 2 newsletter subscribers import and export.

Magento 2 Newsletter Subscribers Import Export General Details

The Improved Import & Export Magento 2 extension lets you import and export newsletter subscribers in bulk. It means that the transfer won’t take much time. You can apply several different behaviors during the import. Firstly, it is possible to import new subscribers into your database. Secondly, the module allows you to update the existing list with the new data. As for the similar export procedure, it will only create an output file according to the specified parameters.

You can use the extension to move newsletter subscriber from your old Magento 1 shop to a new one on the basis of Magento 2. At the same time, migration from external systems is possible as well. Transfers in the opposite direction are possible as well.

Another sphere of application for the Improved Import & Export Magento 2 extension is the bulk editing of newsletter subscribers. Export a file with the corresponding information, mass edit its content, and import the fixed data back to your store. That can be really helpful regarding substantial customer lists. The extension will help you save tons of time and effort. And note that you can set subscribers to “Subscribed”, “Unsubscribed”, “Not Activated”, and “Unconfirmed” statuses.

Magento 2 mysql data import

How to Import Newsletter Subscribers to Magento 2

With the Improved Import & Export Magento 2 extension, you only need to create a new import profile selecting the appropriate entity – newsletter subscribers. Specify a file format and the source of information, configure filters, and run import – that’s all you need to transfer newsletter subscribers to Magento 2. The process of the new import profile creation is described here: How to add a new import job.

How to Export Newsletter Subscribers from Magento 2

The situation with the export process is almost the same: create a new export profile, configure the output format and its destination, specify filters, and start the data transfer. Soon, you will get an export file with newsletter subscribers.

The process of the new export profile creation is described here: How to add a new export job.

Below, we focus on more specific nuances of the Improved Import & Export Magento 2 extension related to the newsletter subscribers import and export.

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How to Import & Export Newsletter Subscribers in Magento 2 Automatically

The Improved Import & Export Magento 2 extension provides the ability to automate all data transfers, including ones related to newsletter subscribers, by introducing cron-based schedules.

With our module, you can create any custom update schedule for both import & Export processes. At the same time, the plugin enables you to select one of the predefined intervals and customize them if necessary.

Besides, you can freely create import and export jobs that have no schedules. If your newsletter subscribers transfer is a one-time procedure, this option is the most suitable. But for periodical updates, you can always automate the data transfer.

Also, note that the Improved Import & Export Magento 2 extension lets you launch every automated import or export process manually before schedule. If you need to provide a partner with a critical update right now, but the corresponding export job is planned for tomorrow, click the launch button in the profile interface to create the desired output.

Below, you can see how to configure an update schedule:

How to Import & Export Newsletter Subscribers in Magento 2 via Multiple File Formats

You might have already felt the inconvenience of Magento 2 caused by the lack of supported file formats. By default, the platform works with CSV. Most newsletter subscribers import/export tools don’t add any additional standards that may cause difficulties if external systems require or produce data files in other formats. Luckily, the Improved Import & Export extension solves this problem at least partially.

The module provides the ability to import and export newsletter subscribers not only via CSV, but also with the help of XML, JSON, ODS, and Excel files. Ensuring that you don’t need to convert them to the only supported format or vice versa.

Besides, the Improved Import & Export Magento 2 extension offers multiple file sources for you to import/export data. First of all, the module provides full FTP/SFTP support allowing you to use either a local or remote server to import data from and export it to. If this option doesn’t satisfy your business requirements, then you can use your Dropbox account for the same purpose.

When it comes to import processes only, the Improved Import & Export Magento 2 extension allows downloading data files via a direct URL. You need to specify the address of the file. Also, note that all compressed data is unpacked automatically during import. There is no need to do that manually anymore.

How to Import & Export Newsletter Subscribers in Magento 2 Without Files

The Improved Import & Export Magento 2 extension is a very flexible tool. It not only supports data transfers in multiple file formats, but it also provides the ability to avoid files while you import or export data. And there are several ways to achieve this goal.

First of all, the extension lets you import information from Google Sheets. If your newsletter subscribers are listed there, you can freely transfer all related data to your Magento 2 store from the popular service. The procedure looks as follows:

Magento 2 Google Sheet import

Alternatively, the Improved Import & Export extension enables you to establish a bidirectional connection between Magento 2 and any third-party extension via SOAP API, REST API, and GraphQL API. Of course, API integrations are useful for more complex connections and various sophisticated data transfers, but you can still apply them to newsletter subscribers.

How to Import Newsletter Subscribers to Magento 2 And Avoid File Editing

We all know that Magento 2 has its arrangement of attributes that differs from systems used by other external platforms. This situation leads to the inability to exchange data between them directly. You can’t even move files from Magento 1 to Magento 2 without modifying them. Unfortunately, even newsletter subscribers-related data cannot be transferred seamlessly. But how to avoid data file editing?

There is a simple cure for this problem – the advanced mapping interface of the Improved Import & Export Magento 2 extension. With the help of our tool, you can eliminate the difference between two platforms in just a few clicks. Our extension lets you apply mapping presets that change external data standards making them suitable for internal Magento requirements. You only need to use the necessary preset. Below, you can see the illustration of how Magento 2 data can be mapped within just a few clicks:

At the same time, it is possible to do everything manually in an unobtrusive manner. Choose an external attribute that is not supported and match it to the one used internally. Besides, you can add hardcoded values which will be specified in the appropriate column automatically. The process looks as follows:

Advanced Mapping Features

Let’s complete the introduction to the mapping functionality of the Improved Import & Export Magento 2 extension. Our module lets you map not only attributes but also their values. You can freely match them or even edit in bulk. Let’s take a look at each feature individually.

We implement the same principle as used in attributes mapping to the ability to match attribute values. Select an external value and map it to the one used within Magento. Matching multiple external values to a single one is possible. For further information, check this post: Attribute Values Mapping.

As for attribute values editing, it is implemented in several ways. First of all, the Improved Import & Export Magento 2 extension provides the ability to add a prefix or suffix to multiple values in bulk. At the same time, it lets you merge or split the data if necessary. And don’t forget that you can create various conditions applying changes most precisely. You can find more information about this feature here: How to Modify Attribute Values During Import and Export in Magento 2.

Another robust mapping opportunity introduced in the Improved Import & Export Magento 2 extension is related to categories. The category mapping functionality radically simplifies your daily routine if the imported data includes product categories and they are not suitable for your store. Match everything in a matter of a few clicks or create new categories to assign imported products to. In this material, we describe the procedure with more details as well as provide some visual illustrations: Category Mapping.

The last advanced feature we’d like to draw your attention to is the ability to create attributes on the fly. With it, you will forever forget about headaches caused by data absent in the import file. After specifying the necessary parameters, the extension will add attributes automatically. Check the corresponding chapter of this post: Product attributes import.

In the following video, you can see the illustration of opportunities introduced in the Improved Import & Export Magento 2 extension:

Final Words

As you can see, the Magento 2 newsletter subscribers import and export processes are no longer a problem if you use the Improved Import & Export Magento 2 extension. Our module not only enables both procedures but also makes them as comfortable as possible. The straightforward interface of the extension lets you import/export newsletter subscribers in a fully automated manner via multiple file formats of without data files at all. If you still have any questions, follow the link below and contact our support:

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