"Magento 2"

How to Import & Export Products in Magento 2: The Complete Guide for 2025 (CSV, Images, MSI, Configurable Products & More)

- Magento 2

Magento 2 Product Import Export Tutorial

Looking to master Magento 2 import of products? Whether you’re migrating an existing product catalog to your new Magento 2 storefront, transferring data from a dropshipping platform, or preparing product feeds for price comparison engines, this guide has you covered.

This comprehensive blog post explores everything you need to know about Magento 2 product import and export, starting with the native Magento 2 import requirements for CSV files. From there, we’ll walk you through the default Magento 2 product import process, step-by-step, and explain how to perform updates for specific product data. What you’ll learn:

  • How to structure and use Magento 2 product CSV files effectively.
  • A detailed guide to importing configurable products into Magento 2, along with other product types.
  • Magento 2 import of products with images from both remote and local servers.
  • Instructions for managing Magento 2 product custom options and importing attributes.
  • How to update product stock and transfer pricing seamlessly.
  • Features like Magento 2 tier price import and advanced pricing management.

While the default Magento 2 import and export tools provide a solid foundation, they lack critical features like automation, flexible mapping, and compatibility with various data formats and sources. To address these limitations, we’ll also introduce the Improved Import & Export Magento 2 extension, which streamlines the process with automation, robust mapping, and pre-configured presets for importing products from platforms like Shopify and Magento 1. Whether you’re dealing with bulk imports or ongoing product updates, this extension simplifies your workflow and boosts efficiency. Continue Reading

Best Shopify Alternatives for Small Businesses and Growing Brands

- BigCommerce, Magento 2, Shopify, Shopware

cover for shopify alternatives article that includes logos of Shopiffy, magento, bigcommerce, shopware, etc

Below, we’d like to draw your attention to some notable Shopify alternatives. While Shopify is often touted as a go-to platform for online stores, it’s not always the perfect match for every business. Beneath the intuitive Shopify admin, sleek interface, and extensive app ecosystem lie limitations that may push merchants to explore alternatives to Shopify.

We’ll guide you through a carefully curated selection of e-commerce platforms and help you determine which one best suits your business needs. Along the way, we’ll also introduce you to the challenges you might face when transitioning from Shopify to one of its alternatives — and provide practical solutions to overcome them. By the end, you’ll have a clear understanding of whether making the switch is worth it for your business. But first, let’s delve into the key reasons why many merchants consider leaving the Shopify ecosystem. Continue Reading

What is Magento AR? Exploring Augmented Reality & Top Magento 2 AR Extensions

- Magento 2

cover for Magento AR guide

Modern customers expect more than just a seamless shopping experience — they crave interaction, personalization, and innovation. Enter Augmented Reality (AR), a cutting-edge technology that bridges the gap between online and in-store shopping by allowing website visitors to visualize products in real-world environments. For Magento store owners, AR is more than a trend; it’s a transformative tool that, along with Magento AI and other technologies, enhances product engagement, reduces returns, and drives conversions.

With Magento AR tools, such as Adobe Commerce AR Viewer or Webkul AR Module, integrating AR into your e-commerce website has never been easier. From virtual try-ons in beauty to room visualization in furniture, AR empowers businesses to showcase their products like never before, creating immersive experiences that set them apart in a crowded marketplace.

This article explores the transformative potential of Magento AR and how it integrates seamlessly into Magento 2 stores. We’ll delve into the benefits of AR, including improved customer experiences and brand differentiation, while also addressing challenges like technical complexities and development costs. You’ll discover top Magento 2 AR extensions and tools, including modules like the Adobe Commerce AR Viewer and platforms such as Poplar Studio and iONE360, along with real-world examples of AR’s success across industries like beauty, furniture, and fashion. Continue Reading

Magento AI Extensions to Unlock Smarter Search, Support & Content Creation

- AI, Magento 2

Cover for "Magento AI Extensions to Unlock Smarter Search, Support & Content Creation"

Artificial Intelligence is no longer the future of e-commerce — it’s the present. However, it holds great promise for many platforms, and today, we’ll focus on Magento AI. From predictive analytics that anticipates customer needs to chatbots offering seamless support, AI has redefined how businesses engage with their audiences, and Magento is at the forefront of this transformation.

Magento seamlessly connects the past and the future of e-commerce with its innovative AI extensions. By integrating tools like advanced search algorithms, AI-powered chatbots, and automated content generators, the platform enables merchants to respond to customer demands with precision and agility. But this isn’t just about surface-level improvements; AI in Magento goes deeper, streamlining backend processes, optimizing inventory management, and offering data-driven insights that reshape decision-making.

Whether you’re looking to deliver hyper-relevant product recommendations or simplify workflows, Magento 2 AI has become the silent partner that ensures your e-commerce venture isn’t just surviving but thriving. In the following sections, we’ll explore top Magento AI extensions and how they empower businesses to stay ahead of the curve in an increasingly competitive market. Continue Reading

Choosing AI Chatbot For eCommerce: How to Find the Best Solution for Your Platform

- BigCommerce, E-Commerce, Magento 2, Shopify, Shopware

choosing the best ai chatbot for ecommerce

The ecommerce landscape is evolving rapidly, driven by the integration of cutting-edge technologies — and AI chatbots are no exception. In this guide, we delve into this emerging trend, navigating the complexities of artificial intelligence in ecommerce to provide a clear and insightful overview. It explores the transformative role of AI chatbots in ecommerce, detailing their advanced capabilities compared to traditional rule-based bots.

The article also features a breakdown of the best AI chatbots for popular platforms like Magento, Shopify, Shopware, and BigCommerce, offering insights into their features, integrations, and benefits. By the end, you’ll not only understand how AI chatbots are reshaping online retail but also discover their key benefits, empowering you to select the best AI chatbot for your ecommerce platform, regardless of the system you use.

With the growing demand for 24/7 support and personalized shopping journeys, AI-powered customer service is no longer a luxury — it’s a necessity. These intelligent systems allow online stores to manage high volumes of queries, offering everything from instant responses to tailored recommendations. From product discovery to post-purchase assistance, chatbots in ecommerce are redefining how businesses engage with buyers. By automating routine tasks and providing immediate, personalized interactions, the best AI chatbot for ecommerce ensures a seamless and efficient customer journey, setting the stage for increased satisfaction and higher conversion rates. Without further ado, let’s dive in. Continue Reading

E-Commerce Impulse Buys Guide: Boost Your Sales with Effective Strategies and Smart Tools

- BigCommerce, Magento 2, Shopify, Shopware

Impulse buys, impulse purchases guide

This guide explores the world of impulse buys, breaking down what they are, why they work, and how to leverage them on major platforms like Magento, Shopify, Shopware, and BigCommerce. By understanding the psychology behind impulse buying — from the thrill of limited-time offers to the comfort of customer reviews — you can build an experience that feels both spontaneous and satisfying for your customers.

Below, we dive into core motivators like scarcity, convenience, and emotional appeal and examine how to tailor these tactics on your platform. You’ll find actionable tips on using cross-sell tools, setting up dynamic pricing strategies, and integrating social proof to drive impulse buys strategically.

Finally, we explore which product categories perform best for impulse purchases, making it easier to target your offerings and drive higher average order values (AOV). Whether you’re a seasoned Magento user or just getting started on Shopify, this guide provides the insights to transform impulse buys from a happy accident into a strategic asset. Continue Reading

Magento to Shopify Migration – The Ultimate Guide

- Magento 2, Shopify

Magento 2 Shopify Migration

Out with the old, in with the new? This Magento to Shopify migration guide will help you decide on the right path and guide you through the transition process. But before diving in, let’s take a step back and look at the bigger picture.

Ah, Magento. It’s the “classic car” of the e-commerce world — customizable, flexible, and, for many businesses, a tried-and-true platform. But just like that classic car, it requires regular maintenance and a bit of TLC to keep it running. Shopify, on the other hand, is like that sleek, modern electric vehicle you’ve been eyeing — fast, smooth, and built for the future.

So why make the switch? Shopify is designed to eliminate the technical hassles that often come with Magento. It’s fully hosted, meaning Shopify takes care of the backend (hosting, security, server maintenance), so you don’t have to. This lets you focus on what you love — growing your store and connecting with customers. Shopify’s clean interface, powerful app ecosystem, and dedicated support team have made it a favorite among e-commerce business owners who want to scale without sweating the small stuff.

Migrating your store from Magento to Shopify can feel overwhelming, but you can make it happen smoothly and efficiently with the right tools and approach. That’s where Firebear’s Import & Export tool steps in to simplify the process, ensuring your data transfers without a hitch. Ready to make the leap? Let’s dive in. Continue Reading

Magento to Shopify Product Migration: CSV Field Reference & Step-by-step Guide

- Magento 2, Shopify

Magento to Shopify product import

The following article explores the Magento to Shopify product migration. While Magento 2 is a robust, feature-packed platform, it has certain limitations that may prompt you to consider switching to Shopify. Shopify, on the contrary, offers a simpler, user-friendly experience yet remains powerful enough to meet the needs of most e-commerce businesses.

In the sections below, we’ll walk you through each step of migrating products from Magento 2 to Shopify. You’ll find a comprehensive field reference table mapping Magento product attributes to their corresponding Shopify fields. We’ll then cover the Magento to Shopify product import process with a detailed, step-by-step guide for transferring simple products. For those with configurable products in Magento 2, we’ve also included a tailored migration tutorial.

Without further ado, let’s dive into the process. You can find other data transfers described in our Magento to Shopify migration guide. Continue Reading

Magento Inventory Management: A Complete Guide to Stock Optimization and Efficiency

- Magento 2

magento inventory management guide + import and export tips

Efficient Magento inventory management is crucial for e-commerce businesses aiming to maintain optimal stock levels, meet customer demand, and streamline operations. Although Magento offers a comprehensive suite of inventory management tools, it may not be enough.

Below, we explore the default inventory management of Magento 2. You will learn what general settings and per-product configurations can help you track stock, set reorder points, and manage multiple other options, all from a centralized admin panel.

If Magento’s inventory management is not enough, because you have a more complex stock system, no worries! We’ve also prepared something useful for you. In the corresponding section, you will learn how to integrate your e-commerce website with the most powerful ERP systems to push your inventory management to a completely new level. So, how to manage Magento inventory? You will find the answer below. Continue Reading

The Evolution of The Sales Consultant: From Human Expertise to AI-Powered Solutions

- AI, E-Commerce, Magento 2, Shopify, Shopware

The Evolution of The Sales Consultant: From Human Expertise to AI-Powered Solutions

Over the past decade, the role of the sales consultant has drastically transformed. While brick-and-mortar stores maintain traditional face-to-face interactions, the rise of e-commerce has shifted this role into the digital realm, utilizing phone, email, and chat for remote consultancy.

Now, with the advent of AI, virtual sales consultants use data to immediately respond to thousands of customer inquiries and offer product recommendations. While AI excels in speed, scalability, and personalization — especially in B2C environments — human sales consultants remain indispensable in complex B2B transactions that require deeper comprehension, empathy, and strategic thinking. This raises the question: will AI eventually replace sales consultants entirely?

In the sections that follow, we explore the evolving role of sales consultants, their impact on e-commerce, and how AI is reshaping customer interactions. Additionally, we look at key solutions the industry offers to balance the efficiency of AI with the irreplaceable qualities of human expertise in complex sales environments. Continue Reading