"Magento 2"

Magento Google Sheets Integration 2026: How to Sync Data via Import & Export Easily Between Google Sheets & Magento 2 Open Source or Adobe Commerce

August 31, 2026 - E-Commerce, Magento 2, Our extensions

Illustrative image for the Magento 2 google sheets integration guide with emojis, magento and google sheets logos, and text on orange background

Magento Google Sheets integration makes it possible to import and export data between the two platforms without complex manual steps. While in 2026 this feature isn’t available in the default Magento 2 administration, no matter whether you use Magento Open Source or Adobe Commerce, you can unlock it easily with the right third-party tools.

Meet the Improved Import & Export extension for Magento 2 — a powerful solution designed to transform how you handle data and connect Magento Open Source or Adobe Commerce to Google Sheets. With this module, you can connect your entire Magento catalog to Google Sheets, schedule automatic data synchronization, and eliminate repetitive manual tasks.

In this guide, we’ll walk you through the key features of the Improved Import & Export extension and explain how it simplifies Magento to Google Sheets data transfers. You’ll also find a link to our Master Import Table, where you can explore detailed descriptions of supported entities and attributes for Magento 2 Google Sheets import.

Finally, we’ll dive into practical use cases for connecting Magento to Google Sheets. You’ll discover how to import data from spreadsheets with multiple tabs, automate recurring updates, migrate configurable products, manage tier pricing, preserve category positions, copy existing product reviews to a new website, and much more. And, of course, we cover the following aspects of Magento export to Google Sheets:

Export Magento orders to Google Sheets
Magento product dynamic update to Google Sheets
Magento categories to Google Sheets
Magento customers to Google Sheets

Magento 2 Excel Integration Guide 2026: How to Export Magento 2 Products to Excel and Import Back

August 31, 2026 - E-Commerce, Magento 2, Our extensions

Magento 2 Excel integration with the Improved Import & Export extension

Managing product data in Magento 2 often means working with spreadsheets — whether you’re adding new items, updating inventory, or preparing seasonal pricing changes. While Magento’s native tools can handle CSV files, many merchants still rely on Excel (XLS or XLSX) for day-to-day catalog work in 2026. This creates a challenge: Magento 2 doesn’t support direct Excel imports or exports by default, no matter whether you’re on Magento Open Source or Adobe Commerce. It means you’ll need to convert your files to CSV and adjust column formats before they’re ready for use.

If you’ve ever tried to export products from Magento to Excel or import them back again, you know the process isn’t exactly straightforward. Default functionality forces you into extra steps — from reformatting data to manually mapping attributes — and leaves no option for importing an Excel file directly into Magento 2.

That’s where a more efficient approach comes in. With the Improved Import & Export extension, you can connect Magento 2 Open Source and Adobe Commerce to Excel seamlessly, importing XLS/XLSX product data without conversion and exporting your catalog straight to Excel. This makes it easier to handle bulk updates, synchronize data with suppliers, and speed up catalog management without technical headaches.

In this guide, we’ll walk you through both the default Magento workflow and the improved method for working with Excel. You’ll learn about Magento 2 Excel product import, discover how to export products from Magento to Excel in just a few clicks, and find out other nuances of Magento Open Source and Adobe Commerce integration with Excel.

How to Import JSON Files in 2026: Adobe Commerce & Magento 2 JSON Integration

August 31, 2026 - E-Commerce, Magento 2, Our extensions

Magento 2 JSON Import

The default Magento 2 data import capabilities are enough to satisfy only basic data transfer demands, but what if a more complex task must be solved? For instance, you need to import JSON files into Magento 2, while the system, both Adobe Commerce and Magento Open Source, supports only the CSV standard. You need to convert your JSON files to the supported file type to move them to your e-commerce website. Luckily, there is a more user-friendly solution for Magento 2 JSON integration.

Meet the Improved Import & Export extension. This module supports Magento 2 JSON import so that you can move all the necessary information to your e-commerce store without turning it into CSV. You can effortlessly move data in this format in both directions: to and from your Magento 2 website.

In this article, we discuss JSON file requirements for importing data to Magento 2 and provide a list of supported entities (you can transfer all core entities now). Besides, you will find a step-by-step guide that describes how to import JSON data to Magento 2. If you are unfamiliar with the JSON format, its brief description is below. Continue Reading

How to Import & Export Product Attributes for Magento 2 (Including Custom Attributes): 2026 Guide for Adobe Commerce & Open Source

August 27, 2026 - E-Commerce, Magento 2

Illustrative image for the How to Import & Export Product Attributes for Magento 2 tutorial with emojis, magento logo, and text on orange background

If you need to import export product attributes for Magento 2 — including custom attributes and attribute sets — you’ve come to the right place. Below, we explain how to enable the corresponding functionality in both Magento 2 Open Source and Adobe Commerce. Although working with product attributes in Magento 2 is essential for managing your catalog efficiently, the native platform doesn’t provide built-in tools to handle attribute import and export. That’s where things get tricky.

In Magento 2, attributes define everything from product variations to layered navigation filters. Without them, importing products is incomplete because these attributes dictate product behavior, display, and even customer interaction. Unfortunately, Magento doesn’t allow product attributes to be imported or exported by default, making tasks like migration, bulk editing, or third-party integration unnecessarily complex.

This guide reveals how to import and export product attributes for Magento 2 using the Improved Import & Export extension. You’ll learn how to work with both default and custom attributes, manage attribute sets and groups, and correctly format your CSV files. We’ll explain how Magento 2 interprets attribute values during import, provide a detailed product attributes table, and walk you through the entire process step-by-step — all to ensure smooth, error-free data transfers.

Whether you’re migrating from another store, syncing with a PIM or ERP, or simply bulk-updating your catalog, mastering Magento 2 product attribute import and export is critical. Let’s break it down and simplify the process.

Magento 2 MSI User Guide for Adobe Commerce & Open Source + Import & Export Explained

August 27, 2026 - E-Commerce, Magento 2

Illustrative image for the Magento 2 Multi Source Inventory guide (MSI) with emojis, magento logo, and text on orange background

Magento 2 Multi Source Inventory (MSI) is a powerful feature introduced in Magento 2.3 that allows merchants to manage inventory across multiple physical locations natively within the platform. This Magento 2 MSI user guide walks you through the key functionalities of the multi-source inventory system, with a specific focus on how to import and export MSI data efficiently.

From the moment you install the Magento 2 MSI module, you gain access to flexible inventory tools that support complex warehouse setups, regional stock allocation, and streamlined product availability management. However, while Magento MSI significantly enhances default inventory management, it still falls short in areas like bulk data synchronization and automation.

That’s where third-party solutions come into play. Tools like the Improved Import & Export extension and its dedicated MSI add-on fill these gaps by enabling seamless MSI data transfers—saving time and reducing errors.

In this 2026 guide, you’ll discover what Magento 2 Multi Source Inventory is, how to configure it, and how to import and export all MSI entities, including stock sources or product quantities per source, with MSI CSV formatting rules. Whether you’re a merchant managing multiple warehouses or a developer optimizing backend operations, this Magento 2 MSI import/export guide has you covered.

Magento 2 URL Rewrites Guide: How to Import, Export & Manage SEO-Friendly URLs Like a Pro

August 27, 2026 - E-Commerce, Magento 2, Our extensions

illustrative image for the Magento 2 URL Rewrites Guide with emojis, magento logo, and text on orange background

Struggling to manage SEO-friendly URLs in Magento 2? That’s where the Magento 2 URL rewrites come into play. While both Magento Open Source and Adobe Commerce handle automatic URL generation for products, categories, and CMS pages, they fall short when it comes to importing or exporting those rewrites in bulk — a major roadblock during migrations or Magento SEO updates.

By default, Magento 2 doesn’t offer native tools to import or export URL rewrites, making tasks like moving a product catalog, updating the structure after a rebrand, or syncing data between environments time-consuming and error-prone. You’re left with manual editing or risky database changes — neither of which scale well.

That’s why we created this guide. Below, we explore how URL rewrites work in Magento 2, how the url_rewrite table is structured, and most importantly, how to import and export Magento 2 URL rewrites for both Adobe Commerce and Magento Open Source using the Improved Import & Export extension. Whether you’re migrating from Magento 1, syncing multiple store views, or cleaning up old redirect chains, the extension gives you full control over your URL rewrite data, directly from the admin panel.

You’ll also find a breakdown of the Magento 2 URL rewrite import table, complete with attribute descriptions and sample values to help you avoid common pitfalls. Let’s dive in and turn a frustrating manual process into a clean, automated workflow.
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How to Import Customers & Customer Addresses to Magento 2 in 2026: Complete Tutorial & CSV Samples for Adobe Commerce & Magento Open Source

August 27, 2026 - Magento 2

Illustrative image for the Magento 2 customer import guide with emojis, magento logo, and text on orange background

Importing customers into Magento 2, no matter you work with Adobe Commerce or Magento Open Source, is a critical step when migrating from another platform, syncing CRM data, or simply managing your customer base more efficiently. Whether you’re setting up a new store or updating existing records, knowing how to import customers to Magento 2 can save you hours of manual work and prevent costly data entry errors.

In this guide, we’ll walk you through everything you need to know about the Magento import of customers. You’ll learn how to use both the default Magento 2 import tool and advanced third-party solutions to streamline customer and address data uploads. We’ll also explain how to work with the three key entities: Customers Main File, Customer Addresses, and Customers and Addresses — each offering a different way to manage customer data imports.

To get started, we’ll show you how to prepare a valid Magento 2 customer import sample CSV suitable for both Adobe Commerce and Magento Open Source, explain the structure of the required columns, and cover how to map attributes correctly. Whether you’re using the built-in Magento 2 functionality or looking to boost your workflow with the Firebear Improved Import & Export extension, this article has you covered.

Let’s dive into the step-by-step process of importing customers and their addresses into Magento 2, so you can get it right the first time.

Magento Marketplace Integration: How to Connect Magento 2 to Any Online Marketplace

August 26, 2026 - E-Commerce, Magento 2

illustrative image for the Magento Marketplace Integration Guide with emojis, magento logo, and text on orange background

Managing a Magento store is more than just listing products — it’s about reaching customers wherever they shop. That’s where Magento marketplace integration comes in. By connecting your Magento 2 storefront with leading platforms like Amazon, eBay, Walmart, Etsy, and regional marketplaces, you can turn your store into the central hub of a true omnichannel retail strategy. This approach not only expands your audience but also keeps your product, price, and inventory data synchronized across all sales channels.

In this guide, we’ll walk you through how Magento marketplace integration works, the challenges merchants face when managing product feeds, and how to overcome them. We’ll also show you how the Improved Import & Export extension streamlines the entire process — from automating product and order sync to managing marketplace-specific requirements. Whether you sell through global giants or niche drop shipping platforms and price comparison engines, this tutorial will help you connect, sync, and scale your business without the manual headaches.

Adobe Commerce Review 2026: Features, Overview, and User Guide

August 26, 2026 - E-Commerce, Magento 2

Magento 2 commerce

In 2026, Adobe Commerce is more than an enterprise ecommerce platform. It is a flexible toolkit for building, managing, and scaling B2B and B2C online stores. But with a large number of catalog, inventory, customer, merchandising, content, checkout, SEO, and B2B capabilities, understanding what Adobe Commerce offers and where to configure each feature can be challenging.

This Adobe Commerce review focuses on the features that matter to merchants and administrators. Instead of simply listing capabilities, we explain what each feature does, why it matters, and how to enable or configure it in the Admin. The guide covers core catalog and inventory management, customer accounts, promotions, content and design, checkout, SEO, and Adobe Commerce B2B features.