Managing tiered or rule-based pricing is a core requirement for many Shopware 6 stores — especially those dealing with B2B catalogs, wholesale structures, volume discounts, or regional pricing rules. Shopware supports these structures through Advanced Prices, which can be imported directly as part of a product update via the advanced_prices column in your CSV file.
This guide explains the complete structure of advanced pricing imports, how to format pricing tiers correctly, and what rules Shopware applies during automatic processing. Continue Reading
Managing prices across parent and variant products is one of the recurring challenges in Shopware 6 catalogs, especially when dealing with numerous variations and frequent pricing updates. In many stores, variants unintentionally accumulate outdated, inconsistent, or manually modified prices that no longer align with the parent product’s intended pricing structure.
To solve this, the Improved Import & Export Tool for Shopware 6 introduces a new field: price_inherited. This feature helps merchants enforce clean, consistent pricing by ensuring that variant products automatically inherit pricing from their parent.
This article explains how price_inheritedworks, why it matters, and how to use it effectively. Continue Reading
Managing product exports in Shopware 6 can quickly become complex — especially for merchants working with large catalogs that include hundreds or thousands of parent–variant combinations. Whether you need to export only parent products for a marketplace feed, extract only variants for a pricing update, or isolate variants of a specific configurable product, our improved filtering options make these tasks significantly easier.
This guide explains how Shopware 6 parent/variant filtering works, how to configure export profiles correctly, common use cases, and important limitations to keep in mind. You’ll also find best-practice recommendations and troubleshooting tips to help ensure clean and consistent export files every time.
This article is based on the new parent/variant export features available in the Shopware import/export app. Continue Reading
Updating Magento 2 product custom options through import can feel like a roadblock for many merchants. By default, Magento offers no straightforward way to manage or update customizable options in bulk, leaving you with tedious manual edits. That’s where the Improved Import & Export extension comes in. The module provides full support for Magento import product options, including advanced attributes like opt_id and opt_row_id, allowing you to update customizable options in Magento 2 quickly and reliably.
In this guide, we’ll show you exactly how to import and update custom options for simple products, highlight the limitations of the default tools, and explain how the Improved Import & Export extension removes these bottlenecks. For a deeper dive into customizable options in Magento 2, you can also explore our Complete Guide to Magento 2 Simple Product Customizable Options. And if you’re looking for more practical tips, don’t miss our Magento 2 Developer’s Cookbook.
When managing an international store, pricing in one currency isn’t enough. Your Danish customers expect to see prices in DKK, your American audience in USD, and your German buyers in EUR — all while keeping margins and taxes consistent.
Until now, that kind of flexibility required complex manual mapping or custom code. But with our latest update, the Shopware Advanced Prices Import feature has become truly global.
We’ve rolled out complete multi-currency support, allowing you to import, calculate, and synchronize prices across all your currencies — automatically, intelligently, and in one go. Let’s explore this latest feature of the Improved Import, Export & Mass Actions app. Continue Reading
When managing a Shopify store at scale, data import isn’t just about uploading a CSV — it’s about control. How should new products be created? Should existing listings be updated or left untouched? And what happens when supplier data overlaps with what’s already in your catalog?
To address these questions, we’ve introduced a flexible new feature called Import Behavior, giving you precise control over how products and variants are handled during import operations in Shopify. Whether you’re syncing your ERP data daily or onboarding a new supplier feed, this feature ensures every import behaves exactly as you intend — no surprises, no overwrites, and no missing data. Let’s explore this feature of the Improved Import & Export app. Continue Reading
Managing product URLs in Shopify can be tricky — especially when you’re importing or updating large product catalogs from different sources. To give merchants more control and flexibility, we’ve introduced a new setting in the import process: “Allow product handle change during import.” This update makes it easier to standardize product URLs, fix inconsistencies, and align your catalog structure across all store products — all while keeping your SEO intact. Below, we explore the new feature along with a few more refinements introduced in the Improved Import & Export app for Shopify. Continue Reading
Shopify product imports can be extremely painful and time-consuming when the update file doesn’t contain parent products. If you work with large or complex catalogs, you know how challenging it can be to import such product data, especially when it only contains variant information. In many supplier feeds or marketplace exports, you’ll see entries for each size, color, or configuration, but no single parent (main) product to tie them together.
Until now, this meant manual editing, restructuring, and constant rework just to ensure the import process succeeded. But with our new Automatic Parent Product Creation feature, those days are over. Below, we explore the new functionality of the Improved Import & Export app for Shopify. Continue Reading
Shopify stores EANs (European Article Numbers) or barcodes at the variant level, meaning each variant of a product — such as different sizes, colors, or packaging types — has its own unique EAN. This structure enables the direct identification and management of variants by barcode, eliminating the need for product names, option titles, or other less reliable identifiers.
When you import product data to Shopify by EAN with the Improved Import & Export app, the system can instantly locate and update the corresponding variant, improving accuracy, reducing errors, and making large-scale imports significantly faster. Below, we explore the new feature. Continue Reading
Dive into the evolution of the Import & Export Tool for Shopify as it progresses through different versions. From its humble beginnings as a basic solution with import and export profiles and simple mapping in version 1.0.0, the tool has evolved into a feature-rich data transfer powerhouse. Now, it goes beyond the basics, offering advanced features like import and export automation, support for multiple file formats, including XLSX and XML, FTP and FTPS transfers, Google Sheets and Google Drive integration, built-in email notifications, powerful and flexible mapping, diverse update strategies, and a range of other user-friendly functionalities.
With each new release, the app strengthens its capabilities, making it an even more valuable asset for users. To get a comprehensive look at the module’s growth and explore its latest features, take a closer look at the detailed overview provided below.
Detect Variants by EAN. Our app now detects product variants directly using EAN/barcodes, which exist on the variant level. This removes the need to match variants by option names or titles during import.
Group Import Error Logs. Errors and warnings are grouped and deduplicated. When triggered, the system stores the initial item array for better context.
Automatic Parent Product Creation. When importing variant-only data (e.g., from external files via URL), the app now automatically generates the corresponding parent product — simplifying bulk imports from external systems.
Product Import Behavior. Added granular import behavior settings for Shopify product imports. Choose to create new products/variants, update existing ones, or both — with full control at the variant level.