"Shopware"

Shopware Pricing Guide: How to Manage & Import Advanced Prices in Shopware 6

- Shopware

illustrative image for the Shopware 6 advanced product pricing guide with emojis, shopware icon, and text on blue background

When it comes to running a successful e-commerce store in 2025, pricing isn’t just about setting a number — it’s a strategic tool that can make or break your revenue. That’s where Shopware pricing stands out. Designed for flexibility and scalability, Shopware 6 pricing allows merchants to adapt to diverse markets, customer groups, and business models with ease.

Whether you’re targeting wholesale customers with quantity-based discounts, adjusting for international currencies, or running time-limited promotions, Shopware’s price structure offers powerful features to support your goals. One of the most essential elements is advanced pricing — a feature that enables you to define tiered prices based on specific conditions, like purchase quantity or customer type.

In this guide, we’ll focus on how to leverage Shopware’s advanced pricing effectively, especially when managing large catalogs. You’ll discover:

  • The core pricing features Shopware 6 provides for dynamic pricing strategies
  • How to configure tier prices in Shopware 6
  • And finally, how to bulk import advanced pricing using optimized tools to save time and avoid manual errors

Let’s dive in and explore how to gain full control over your Shopware pricing strategy.

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New in Shopware 6 Product Import: Control Topseller Products with the markAsTopseller Field

- Shopware

illustrative image for the Import Products to Shopware 6 as Topsellers guide with emojis, shopware icon, and text on blue background

Take full control of your Shopware 6 storefront with our latest update to the Improved Import, Export & Mass Actions app. We’re excited to introduce a powerful new feature — the markAsTopseller field — designed to make your product merchandising faster, smarter, and more automated than ever before.

With the new markAsTopseller field, you can now flag products as Topsellers directly in your import files, eliminating the need for manual tagging via the admin panel. Whether you’re launching a new collection, updating your seasonal catalog, or highlighting high-converting items, this feature helps you streamline your workflow and instantly boost product visibility across your storefront.

Perfect for merchants managing large inventories or fast-changing product lines, this update adds another layer of efficiency to your Shopware 6 product import process — all within the familiar interface of the Improved Import, Export & Mass Actions app.

Save time, stay flexible, and put your best products front and center — all with a single import. Continue Reading

How to Import Products to Shopware 6 & Automatically Assign Them to Parent Categories: A Time-Saving Import Feature You Shouldn’t Miss

- Shopware

illustrative image for the guide "How to Import Products to Shopware 6 & Automatically Assign Them to Parent Categories" with emojis, shopware icon, and text on blue background

Managing product categories during Shopware 6 import can be tedious, especially when you need to assign every single parent category manually. But what if there is a better way? The latest version of the Improved Import, Export & Mass Actions app lets you streamline this process. With the Auto-assign parent categories functionality, you can automate this process, making bulk imports faster, smarter, and error-free. Here’s everything you need to know about how to import products to Shopware 6 and automatically assign them to parent categories, why it matters, and how to start using it today. Continue Reading

Take Full Control over Product Visibility in Shopware 6: Introducing the ‘Replace Product Sales Channels’ Feature for Import

- Shopware

illustrative image for the shopware 6 product visibility guide with shopware 6 icon, emojis and text on blue background

Managing product visibility across multiple sales channels in Shopware 6 can be time-consuming and error-prone, especially in complex Shopware setups with dozens of channels and thousands of products. However, the Improved Import, Export & Mass Actions app eliminates the existing bottlenecks. With its new Replace Product Sales Channels feature, you can now define exactly where each product should appear and how visible it should be — all through a simple, flexible import process. In this guide, you’ll learn how this feature works, why it matters for the Shopware 6 product import, and how to use it effectively to save hours of manual configuration. Continue Reading

How to Import & Export Shopware 6 Advanced Prices as Separate Entity

- Shopware

illustrative image for the Import & Export Shopware 6 Advanced Prices guide with shopware 6 icon, emojis and text on blue background

The following article explains how to import and export Shopware 6 advanced prices as a separate entity with the help of the Improved Import, Export & Mass Actions app. If you want to import them as part of your product update, follow this link: Shopware 6 Advanced Pricing Import Tutorial. Setting up flexible pricing strategies is a cornerstone of successful e-commerce. Whether you want to reward loyal customers, incentivize bulk orders, or run targeted promotions, Shopware’s advanced pricing rules help you tailor offers to every segment.

With our new Advanced Prices Import/Export feature introduced in our Improved Import, Export & Mass Actions app, Shopware 6 merchants can now manage complex quantity-based price structures more efficiently than ever. Let’s take a closer look at how this functionality works, what it supports, and how it simplifies your pricing workflows. Continue Reading

Firebear Improved Import, Export & Mass Actions for Shopware 6 – Application Change Log

- Our extensions, Shopware

Shopware 6 import and export application

The article below will help you track the progress of the Improved Import, Export & Mass Actions app for Shopware 6, as it collects changes related to the application’s new versions. Starting as a simple import and export solution with cron automation and basic mapping at the time of 1.0.0, the tool has developed into a robust data transfer instrument that offers advanced product property import and export, transfers from FTP, SFTP, Google Sheets, and Google Drive, email notifications, various update strategies, and other features. With each new release, the Improved Import becomes more powerful. You may view the module’s full evolution and the most recent features below.

Extension Manual | Shopware app store

1.0.47 (released 08.07.25)

Features

  • Import/Export Advanced Prices. Introduced support for importing and exporting advanced product pricing.
  • Replace Product Sales Channels and Visibility. Added the ability to overwrite sales channels and visibility settings during import.
  • Auto-Assign Parent Categories. Enabled automatic assignment of products to their parent categories.
  • Mark as Topseller. Added a new import field markAsTopseller to control the Highlight Product checkbox.

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solution25: Your Trusted Shopware Agency in New York & Germany

- Shopware, Uncategorized

Solution25 office locations map including New York, Bremen, and Prishtina

solution25 is a New York & Germany based Shopware agency specializing in custom e-commerce solutions. As a Shopware Silver Partner with over 80+ Shopware certifications and 50+ developers on staff, they have completed more than 200 e-commerce projects. Their team of certified Shopware experts delivers end-to-end Shopware eCommerce development – from new store builds to advanced custom plugin and theme work – with clients worldwide (now even in the Shopware US market, thanks to a new New York office). Whether migrating legacy platforms or building fresh Shopware 6 stores, solution25 emphasizes tailor-made, high-performance solutions: in their own words, they harness Shopware’s full potential to create “tailor-made online shops.” This hands-on collaboration ensures your store is unique, efficient, and built to scale. Continue Reading

Shopware 6 Filter Guide: How to Filter Products In Shopware 6 Import & Export

- Our extensions, Shopware

Data filtering is a powerful enhancement to traditional import and export processes. It allows you to transfer only the essential information, eliminating the need for time-consuming manual cleanup. This significantly boosts the efficiency of your import and export workflows.

However, filtering capabilities vary across e-commerce platforms, and Shopware 6 offers only limited options in this regard. In this Shopware 6 filter guide, we explain how to filter products during import and export in Shopware 6. We reference insights from a key Stack Exchange discussion and share our own hands-on experience with Shopware’s data tools.

Want to go deeper? Don’t forget to explore our Shopware Cookbook for more expert guidance and practical tutorials. Continue Reading

How to Boost Sales with Shopware 6 Cross Selling: The Ultimate 2025 Guide

- Shopware

Illustrative image for the Shopware 6 Cross Selling Guide with emojis on a blue background

Want to increase your average order value and improve customer experience? Shopware 6 cross selling helps you recommend complementary products, encouraging shoppers to add more to their carts. Whether it’s suggesting accessories for electronics, complete outfits in fashion, or must-have add-ons for home appliances, cross-selling is a proven way to drive revenue.

In this guide, we’ll walk you through everything you need to know — how to set up, import, and export cross-selling data in Shopware 6 — so you can automate recommendations and streamline your product strategy. Learn how to create dynamic product display, optimize manual assignments, and leverage bulk import/export to save time while boosting sales. Ready to make cross-selling work for your store? Let’s dive in! Continue Reading

Best Shopify Alternatives for Small Businesses and Growing Brands

- BigCommerce, Magento 2, Shopify, Shopware

cover for shopify alternatives article that includes logos of Shopiffy, magento, bigcommerce, shopware, etc

Below, we’d like to draw your attention to some notable Shopify alternatives. While Shopify is often touted as a go-to platform for online stores, it’s not always the perfect match for every business. Beneath the intuitive Shopify admin, sleek interface, and extensive app ecosystem lie limitations that may push merchants to explore alternatives to Shopify.

We’ll guide you through a carefully curated selection of e-commerce platforms and help you determine which one best suits your business needs. Along the way, we’ll also introduce you to the challenges you might face when transitioning from Shopify to one of its alternatives — and provide practical solutions to overcome them. By the end, you’ll have a clear understanding of whether making the switch is worth it for your business. But first, let’s delve into the key reasons why many merchants consider leaving the Shopify ecosystem. Continue Reading