Below, we continue our exploration of the Communications section available under the Marketing tab. This time, we explore email reminders, describing what they are and how to use them. You can find other backend elements described here: Magento 2 Admin Exploration. Continue Reading
Today, we want to make you familiar with a robust tool designed to increase the efficiency of marketing campaigns on a Magento 2 store – the Customer Segmentation extension by Aheadworks. The module extends the default platform’s possibilities related to customer groups and personalization. By leveraging the Magento 2 extension’s settings, you can set certain rule conditions based on a wide range of parameters that will define how customers should be divided into segments. Such functionality helps merchants personalize promotions and discount policy and increase customer engagement. Below, we look closer at the core features of the customer segments Magento 2 module and show how it works from the admin perspective. Continue Reading
The global e-commerce market riches new and new milestones every year. At the same time, it incorporates the latest achievements from the software field to accelerate the growth and satisfy the consumers’ steadily rising demands. Each e-commerce platform tries to offer something unique in terms of user experience. However, Magento 2 is the leading solution. The platform not only provides strong possibilities out of the box and enables numerous customizations based on third-party extensions, but it also lets you create absolutely new customer experience due to the headless approach. You can either utilize the native Magento 2 PWA Studio or rely on one of the third-party alternatives. Today, we describe one of the most popular progressive web applications. Meet Vue Storefront – ultrafast, offline-ready, and platform-agnostic PWA that expands the user experience of Magento 2 to an entirely new level. Continue Reading
Today, we will shed light on one of the most popular Magento extensions produced by Aheadworks. Advanced Reports is a perfect tool for arranging your data in a meaningful way and consequently making only informed decisions. If you are planning to reach a new business level with your ecommerce website, this Magento 2 reports extension is a must-have solution, and, below, we will describe all its features. It is also necessary to mention that the module is available for both Magento 1 and Magento 2. Continue Reading
The typical daily routine of ecommerce store managers involves navigation through various pages in the admin panel of a website. Sometimes, they need to work only with a few interfaces, like customers, CMS pages, products, or others, and looking for a particular link consumes quite much time and energy. That’s why it is important to make navigation in the admin panel more comfortable and user-friendly.
Today, we want to present you a solution for Magento 2 stores that allows streamlining admin workflow – the Admin Bookmarks extension by Mirasvit. The Magento 2 module provides admin users with the ability to conveniently organize the pages they need to access frequently by bookmarking them. This way, the Mirasvit bookmarker extension drastically simplifies admin navigation in the Magento backend and helps store managers to concentrate on important tasks.
Below, we look closer at the features offered by the Magento 2 quick admin links module. Continue Reading
Below, you will find a guide on Magento 2 newsletter templates. We describe the main screen that contains them as well as shed light on how to add new templates, send the existing ones, and manage newsletter subscribers. More admin sections are described here: Magento 2 Backed Exploration. Continue Reading
In this post, we are exploring a tool that helps Magento 2 merchants make their marketing efforts more effective and targeted. Today, we will talk about the Magenest Event Tickets extension and the possibilities it provides for managing event campaigns. Event Tickets for Magento 2 is a must-have tool for e-ticket sellers, as well as merchants who are into organizing promotion and entertainment events of various types. The module offers advanced functionality for creating custom event tickets with multiple options and tracking the event performance. By leveraging the Event Tickets extension’s features, you will get extended possibilities for promoting your brand and increasing conversion rates. Below, we look closer at the core functions of the Magento 2 ticket module.
It seems that PWA and Headless Magento are a new e-commerce trend that will soon dominate the ecosystem. Unlike the default frontend, PWA has no limits when it comes to the features and usability you want to implement. Of course, the ecosystem offers tons of extensions that let you exceed the default boundaries of the out-of-the-box Magento frontend. However, PWA solutions go even further. Instead of extending the existing frontend, it enables you to create an entirely new storefront that has an absolutely fresh look and offers a user experience that none of your competitors provide. In the article below, we’d like to draw your attention to the Magento 2 PWA Studio – a free native set of instruments that lets you create a headless Magento 2 website with the minimum time and effort. Continue Reading
This is an add-on of Improved Import and Export extension for Magento 2. With the NetSuite integration add-on, you can organize data exchange between your Magento 2 store and Oracle NetSuite ERP.
Are you ready for the fourth of February? If you don’t know what this date means, you’ve come to the right place. If you know but still look for help, you will find it below. In this article, we explore a new Chrome update and its impact on the entire Internet, e-commerce, and Magento. In an attempt to make the most popular browser faster and more secure and customer experience more private, Google changes the default way of how cookies are treated.
The new improvement is already dubbed the SameSite update. It affects everyone, from website owners to visitors. The update forces you, as a Magento merchant, to explicitly label third-party cookies. If you do not do that, cookies won’t work correctly in the Chrome browser. And as we all know, it is the most popular application people use to interact with the Internet. However, it doesn’t mean that users, who rely on other browsers, won’t be affected. Google sets a new trend so that other companies will join it soon. Let’s explore the update itself and then proceed to our tiny Magento 2 SameSite cookie guide. Continue Reading
