"E-Commerce"

Amasty Google Page Speed Optimizer Magento 2 Extension

- E-Commerce, Magento 2

Website speed optimization is one of the main concerns for ecommerce merchants. Web pages with low loading speed negatively affect user experience, decreasing trust to an online store and increasing cart abandonment rate. Besides, store performance has a direct connection with search engine rankings. Today, we present you a tool that offers essential performance optimization techniques – the Amasty Google Page Speed Optimizer extension for Magento 2. With the module, you will be able to quickly configure all necessary settings to compress images and optimize code structure automatically. The Amasty extension doesn’t affect image quality when reducing their size and provides tools for JavaScript, CSS, and HTML files compression.

Below, we describe the core features of the Magento 2 Google Page Speed Optimizer extension by Amasty and look closer at its backend structure. Continue Reading

Amasty Product Supplements & Surcharges for Magento 2

- E-Commerce, Magento 2

Availability of additional services, such as fast delivery, gift package, insurance, etc., on an ecommerce store improves the shopping experience and builds customer loyalty. If you run your online business on Magento 2, you can offer extra services as a free bonus. However, if you would like to add fees for the available services, you will need to spend much time and effort to configure the necessary options on the default version of the platform.

Today, we present a new Amasty solution designed to add the missing functionality mentioned above – Product Supplements & Surcharges for Magento 2. With the help of the module, you will be able to easily make an extra profit while providing your clients with extended product options. The extension offers an easy-to-configure backend interface, so your store admins can assign additional fees to multiple products in a few clicks. 

Below, we shed light on the features of the Amasty’s additional product fees Magento 2 module.
Continue Reading

Amasty Product Feed Magento 2 Extension

- E-Commerce, Magento 2

We’ve already reviewed some Magento 2 product feed extensions (by Mirasvit, Xtento, and Wyomind), and below, we shed light on another prominent module of this kind – Amasty Product Feed for Magento 2. With the Amasty feed generator, you will be able to efficiently create product data feeds for any marketplace. The Magento 2 module automates feed generation and allows users to adjust data in the feed in line with the requirements of a shopping engine.

If you are looking for a tool that will help you create comprehensive product feeds for various shopping engines, check the following post. Continue Reading

Magenest Instagram Integration for Magento 2

- E-Commerce, Magento 2

Cross-channel marketing is a winning solution for ecommerce businesses, that leads to increased profit and brand recognition. Lately, social media marketing is gaining popularity as one of the most efficient ways to promote goods and attract new customers. If you are looking into the ways to sell your products or services on other marketplaces beyond your Magento 2 store, Instagram is one of the best choices. To easily integrate your online shop with Instagram and streamline content management across a few sales channels, we advise installing the Magenest extension – Instagram Integration for Magento 2.

The Magento 2 module enables online merchants to pull images from their Instagram account and showcase them as a slider on any webpage. The extension offers extensive customization options and management tools for making your Instagram gallery fit into your website layout in the best way. Below, we describe the functionality of the Magento 2 Instagram shop module in more detail and show how to configure it in the admin panel.

Continue Reading

Magento 2 Backend Exploration: CMS Blocks

- E-Commerce, Magento 2, Our extensions

Magento 2 CMS blocks

In this article, you will discover how Magento 2 backend is arranged. We continue exploring its Content section, and today our attention is drawn to CMS blocks and a corresponding screen that stores all of them. Below, we describe how the appropriate grid looks and how to manage it. We also shed light on such aspects as the creation of new CMS blocks. Their import and export to/from Magento 2 are described in separate chapters as well. Continue Reading

Magento 2 Backend Exploration: CMS Pages

- E-Commerce, Magento 2, Our extensions

magento 2 cms pages add edit import export

Below, we dive deep under the hood of Magento 2 backend, exploring its Content section. In this article, we describe Pages – a screen where all CMS pages are stored. Below, you can discover how the appropriate grid looks. Besides, we explain how to manage its content. The article also touches upon such aspects as the creation of new CMS pages. If you are wondering how to transfer them to your e-commerce store, you can also find the answer below. Continue Reading

Why Magento Stores Should Run on Cloudways

Magento Cloudways

The idea of making money with ecommerce business sounds enticing. When you sell your products online, you always get an opportunity to keep an eye on your business’ progress at all times. Before starting your ecommerce journey, it’s better to plan and structure your online store’s marketing strategy smartly to create a valuable impact on the visitors.

When it comes to sustaining online presence, while aspiring to increase sales, reliable hosting is one of the most ignored elements, which if given due consideration, forms the bedrock of your online store operations.    Continue Reading

Amasty Lazy Load Magento 2 Extension

- E-Commerce, Magento 2

The low speed of loading pages on a Magento 2 website is one of the main factors that cause cart abandonment and loss of customers’ trust. Besides, slow pages negatively affect rankings in the Google search results, which might lead to a decrease in the number of website visitors due to a disadvantageous position on SERP. One of the reasons for slowing down a website is the high quantity of images on website pages, which requires a significant amount of server resources to load a page. If you analyze your website in Google PageSpeed Insights and find out that your web pages have a Google Page Speed score lower than 90 points, we recommend you to install a third-party module that provides appropriate page speed optimization tools.

Today, we are describing a solution that allows compressing the size of images and other files and significantly speeds up the loading of web pages. Meet Amasty Lazy Load for Magento 2 – an extension with a comprehensive set of tools for optimizing overall website performance. Below, we look closer at the functionality of the Magento 2 Lazy Load module and explore its backend interface.

Continue Reading

Amasty Product Tabs Magento 2 Extension

- E-Commerce, Magento 2

If you want your online business to be successful and bring more sales, you should think about improving your web store usability. The visual appearance of product pages is one of the vital aspects for user experience on the storefront. If you operate your website on Magento 2, you might note that the out-of-the-box platform has particular limitations related to the product tabs settings. Actually, it is impossible to customize default tabs on the product page, as well as create new ones.

If you want to provide your website visitors with convenient navigation through your store pages and give them comprehensive information on the goods you sell, we recommend you to install the Amasty Product Tabs extension for Magento 2. The Amasty solution allows merchants to change the default layout of the product description page and add an unlimited number of tabs with custom content. With the Magento 2 module, you can provide your website visitors with extra information on your products and efficiently structure all product data on one page. This way, you will increase the chances that customers will make an order and come back to your store.

Further, we explore the functionality of the Magento 2 custom product tabs module in more detail.

Continue Reading