Differentiated pricing strategy based on customer segments is a proven way to build loyalty and increase customer retention on an ecommerce store. However, when you need to assign customers to a relevant group manually, it makes customer management time-consuming and less effective. Luckily, there is a solution for automating this process – Amasty Customer Group Auto Assign for Magento 2. The extension provides an automated system for managing customer groups, saving your time on routine tasks and reducing operating costs. With the module, you can create an unlimited number of custom rule conditions based on various parameters that will define in which group a customer should be included. This way, you will be able to build a more precise marketing strategy and create personalized offers for your clients.
In the following post, we describe the features of the Magento 2 auto customer group switching module and look at its backend configuration.Continue Reading
Cart abandonment is often caused by additional charges customers have to pay for delivery. For this reason, online store owners often include free shipping in their promotional campaigns. This way, they can encourage customers to make an order on their websites. If your store operates on the default Magento 2 platform, the only option to inform customers about free shipping is at the checkout when their order value reaches a pre-set threshold. That’s why it is important to install an appropriate third-party module with a feature of informing website visitors about free shipping possibility before they check out.
Amasty Free Shipping Bar forMagento 2 is a robust tool that adds necessary functionality for promoting free shipping offers to customers right on the homepage or any other page of a website. The extension adds a shipping notification bar to your website pages, improving communication with online shoppers and motivating them to make a purchase. Due to the price auto-calculation feature, it is possible to display messages in the bar informing customers about the amount they need to spend to get free delivery. Thus, you get a practical solution for increasing average order value and conversion rates and boosting your sales.
Below, we look deeper into the functionality of the Magento 2 Free Shipping Bar extension by Amasty.
In May 2011, the EU Cookie Directive was released concerning all websites operating in the EU countries or targeting customers within the European Union. The new law obliged website owners to provide visitors with the information on cookies policy and the possibility to accept or decline it. On May 25, 2018, another EU regulation came out in regards to GDPR compliance that introduced new personal data collection rules. EU directives impose lots of requirements on ecommerce businesses making it difficult to fully comply with the established data processing standards. Luckily, there are third-party extensions in the Magento ecosystem that help to implement new rules and meet the EU requirements.
Below, we describe the core features of the Amasty Cookie Consent extension for Magento 2. Continue Reading
One of the ways to improve the shopping experience and boost sales on an ecommerce store is customizing an order success page. Today, we present you a brand-new tool designed to extend default Magento functionality and create beautiful checkout success pages – Amasty Thank You Page for Magento 2. The extension enables online store owners to set a custom order confirmation page and use it as a tool for displaying important details on customers’ orders as well as promoting their goods. With the module, you can place additional blocks on your “thank you” page, including newsletter subscription, discount coupons, relevant products, and other custom content.
Below, we provide an overview of the core features offered by the Magento 2 order success page module. Continue Reading
Properly organized shipping procedures and accurate shipping rates are among the main factors of building profitable ecommerce business. Today, we present you an integrated solution that will help you increase profits and attract more loyal customers to your online store by taking control over the shipping process. Meet the Amasty Shipping Suite for Magento 2 – a 3-in-1 module that combines tools from the following extensions: Amasty Shipping Table Rates, Amasty Shipping Rules, and Amasty Shipping Restrictions. The Magento 2 module provides merchants with all necessary features for organizing cost-effective products delivery, creating custom shipping methods and rates based on various parameters, and restricting access to specific shipping methods.
Below, we explore the core functions of the Magento 2 custom shipping rules module and show how it works in the backend and frontend.
The release of Magento 2.3 extended the capabilities of ecommerce merchants and brought improvements to online shoppers experience by implementing some vital features. One of the enhancements available with the latest version of the Magento 2 platform is related to inventory management. The new mechanism introduces MSI, or Multi-Source Inventory, that allows ecommerce merchants to manage products inventory within multiple warehouses located in different regions and countries. The MSI feature simplifies the workflow of store owners who have various inventory sources and run a few websites, as well as enhances dropshipping opportunities.
So, what about third-party extensions handling multi-source inventory? Are they still useful for Magento 2 web stores that can leverage the MSI functionality by default? We will try to answer this question in today post by exploring the possibilities of one of such tools – the Amasty Advanced MSI extension for Magento 2.
The Magento 2 multi-source inventory module enhances the default functionality making virtual stocks management more flexible and extending shipment options. Besides improved admin workflow, the Amasty extension provides a smart algorithm for shipping products at a minimal cost. This functionality is limited on the Magento 2 platform out of the box. Below, we describe the main features and usability of the Advanced MSI extension.
Managing returns and refunds is a complex and time-consuming process for an ecommerce business. Luckily, the Magento 2 ecosystem offers third-party modules related to return merchandise authorization that can significantly simplify some routine tasks on a Magento 2 website. We’ve already made separate reviews of some of the most reliable RMA extensions for Magento 2: Amasty RMA, Aheadworks RMA, and Mirasvit RMA. All of the tools are built to streamline product return and exchange procedures and improve admin and customer experience. However, there are some differences in the way these Magento 2 modules organize RMA workflow on a web store.
In this post, we provide you with the comparison of the Magento 2 RMA extensions mentioned above to help you choose the most suitable solution for your online store. Continue Reading
In the era of high competition between ecommerce merchants on the path to gain more profits and increase conversions, smart promotional campaigns have a crucial role. If you operate your store on the Magento 2 platform, the default functionality will be not enough to create effective promos. If you are looking for a way to amaze your customers with exclusive offers and deals, pay attention to Amasty Custom Promo Conditions for Magento 2. TheMagento 2 custom conditions extension enables users to create custom promotions utilizing advanced conditions based on customers’ account info and orders history. Below, we describe how the Custom Promo Conditions module works in more detail. Continue Reading
One of the essential functions ecommerce merchants strive for providing to their customers is the possibility to log in using social media accounts. Unfortunately, the default Magento platform doesn’t offer such functionality, so, if you want to leverage the social login feature, you need to install a reliable third-party solution. Meet the AmastySocial Login for Magento 2 – a brand new module designed to improve your customers’ shopping experience and streamline registration process on your web store. With the Magento 2 extension, you will drastically increase customer retention and motivate visitors to shop on your website by offering more flexibility in the login process. Besides, store owners get a chance to collect vital data about their clients for further analysis.
In this review, we describe the main features and benefits of Magento 2 Social Login by Amasty.
Merchants operating their online stores on the Magento 2 platform might face difficulties when assigning new products to categories. Unfortunately, with the out of the box functionality, this process can be done only manually. This limitation significantly slows down the routine procedure of associating products with relevant categories. Luckily, Amasty has developed a tool designed to enhance the default Magento functionality. Meet the Automatic Categories extension for Magento 2! With the module, you will be able to quickly create dynamic categories based on the specified rules and conditions.
Below, we describe the features of the Magento 2 dynamic categories extension to get a better understanding of the advantages it brings to its users.