"E-Commerce"

Mobile e-commerce in 2015

July 10, 2014 - E-Commerce

Mobile branch of e-commerce is constantly growing. It plays very important role not only in infrastructure of online stores but it gradually becomes one of the major sales tool for multichannel stores. In November 2013 Google posted through Think Insights that in USA average consumer spends about 15 hours a week looking for products on smartphone or tablet. About 93 percent of such consumer make a purchase, if the desired item is found, of course. As you can see, it is very important to provide the ability to reach the store from mobile device. There are three major strategies for Mobile e-commerce in 2014: native apps, HTML5, CSS or JavaScript, and mobile web.

Magento Go is dead

July 3, 2014 - E-Commerce

Unfortunately we have to inform you, that Magento Go is almost dead. Yes, Magento decided to close the project. Cloud-based eCommerce solution with all the web hosting features was launched in the beginning of 2011. The project was created in order to support different small businesses, and it has no need to install software. However, it has the ability to install extensions for extra functionality. Unlike Community and Enterprise editions, Magento Go was hosted by Magento itself. And now we can witness the end of Magento Go and the same is true to ProStores.

magento go dead

PHPNG – future of PHP

June 5, 2014 - E-Commerce

PHPNG is a new branch of PHP development. It aims to bring better memory usage efficiency and performance. PHPNG is focused on PHP’s VM Zend Engine. PHPNG aims to provide the maximum performance for current applications by rebuilding internal structures of PHP. Existing structure leads to the next time expenditures: 20% of time are used for tasks of memory manager, 10% – for hash tables, 30% – for call internal functions and only 30% – for execution in virtual machine. PHPNG can do a 10-30% execution speed improvement by changing this structure. Also it leads to some memory savings.

Best Magento Development Companies – the most reliable sources to improve or build your Magento store

May 26, 2014 - E-Commerce, Magento tips & tricks

In this post you can find information about the best Magento extensions developmend studios. There are a lot of different companies specialised in Magento development. Some of them produce free products, another – paid. The quality and the purpose of their modules also differ. For every company we did a short review, based on information from the web. Few best extensions are also included.

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Introduction to Magento Solution Specialist Certification (MCSS)

May 15, 2014 - E-Commerce

The first business-oriented certification program by Magento was announced! This great event took place at Imagine Conference, and now everyone can try his or her best in The Magento Solution Specialist Certification. Being a Magento Certified Solution Specialist (MCSS) gives you a status of an expert user of Magento platform. This also means that you can reach different business goals with Magento, optimize it and avoid unnecessary problems. Your MCSS status will always speak for itself. As a result you will increase your value and income, gain additional knowledge and get the right to use Magento Certification logo on your Resume or CV.

To get the MCSS you have to be fluent in the following topics: eCommerce, which takes 13% of all tasks; Magento Architecture – 27%; elements and structure of Magento eCommerce site – 35%; and applying Magento in achieving the business objectives – 25%. The target audience of Magento Solution Specialist Certification includes project managers, eСommerce consultants, business analysts, UX designers, developers and all the other Magento platform users.

The Best Android & iOS Apps for Magento

May 2, 2014 - E-Commerce, Magento tips & tricks

There are a lot of Android and iOS applications for Magento. Some of them are designed to work with products, the other help you to control your Magento orders. There are also complicated tools which provide almost full access to the Magento Admin. In this post you will find all of them. The list of the best Android and iOS apps designed to manage your Magento Store on your finger tips is ready and waiting for you.

magento android ios

Magento vs BigCommerce vs Lemonstand

April 20, 2014 - E-Commerce

BigCommerce and Magento Community Edition are two different implementations of one solution. Both variants are good, but each of them has some special features. Thus, Magento and BigCommerce have slightly different target audience. With both Magento and BigCommerce you can create a stunning look for your brand and e-commerce shop, but BigCommerce has some restrictions on different interface elements placement.

bigcommerce vs magento

Magento vs OpenCart vs Prestashop

April 20, 2014 - E-Commerce

PrestaShop is a free and open source solution for e-commerce stores. Among its supported payment gateways are DirecPay, Authorize.Net, Google Checkout, Skrill and, of course, PayPal. The system contains over 250 features and more than 1000 add-ons for different areas of activity. The main features of PrestaShop are:

unlimited product inventory management
multi-store management
fully customizable templates
promotion rules
layered navigation
unlimited currencies
reporting and analytics Continue Reading

Sellvana – a new open source eCommerce platform

April 3, 2014 - E-Commerce

Sellvana is a new open source eCommerce platform, which is minimalistic in both the code and the structure. It works on Fulleron – the own PHP Framework. The framework is used to define structure, events, mvc logic, etc. Minimalism and simplicity are also dominant features of the database structure. App is divided into few logical areas: admin, frontend, cron, api. The System of Sellvana is modular. Each function is represented with a separate module with all the necessary stuff within one folder: views, models, javascripts and data. All the components are triggered through main manifest file and main class. Moreover, every module can be turned off.

Sellvana vs Magento UPD (16.04.2014): A brand new marketplace is coming soon

UPD (02.05.2014): Introduction to Sellvana Module Development Webinar

UPD (10.07.2014): Sellvana Theming Webinar

UPD (12.06.2015): Sellvana Public Alpha has been released

Magento E-Mail marketing from scratch guide. Improved Newsletter extension

March 28, 2014 - E-Commerce, Our extensions

Improved Newsletter – most aggressive and effective Magento extension on market for collect huge data base of customer E-Mails for build success E-Mail marketing strategy!