"E-Commerce"

The Power of Real Magento Community

September 9, 2015 - E-Commerce, Magento tips & tricks

The community around the Magento platform is vast. It consists of both professionals and enthusiasts, developers and merchants, geeks and sirs. In the beginning, all this mass was scattered and disconnected, but everything has been changed within last years. Magento community is not only huge, but it is also powerful, influential and not indifferent to its members. Today, it’s one of the real benefits of the platform. Don’t stay aside and try to get the maximum from the Real Magento Community. We will explain how to do this in the following post. Also, check the neu initiative – the Magento Association. It is going to organize and optimize processes that take place in the community.

UPD (11.02.16): How do I get involved in the Magento community?

E-Commerce personalization

September 7, 2015 - E-Commerce

personalization in e-commerce: tips, tools, and services

Have you ever thought about why E-Commerce is more powerful than conventional retail? What makes it so powerful? Let’s recall the most evident reasons .

First, E-Commerce allows retailers to simultaneously reach millions of customers all over the world thanks to significant advances in the sphere of modern technologies. Second, E-Commerce provides the most convenient shopping experience allowing customers to purchase goods anywhere and anytime just in one click. However, there is even more potential here that yet needs to be revealed. And that is personalization. Continue Reading

The Best RMA Magento Extensions

September 2, 2015 - E-Commerce

Magento RMA Modules

Managing returns is not a pleasant task regardless of what kind of business you have. It even gets harder when you deal with E-commerce where sellers and customers are separated by distance and a computer screen, which makes it completely impossible to identify who is right and who is not until the product is actually returned. However, if your products are secured by a warranty, you have more chances to benefit from regular RMA routine.

Generally, RMA, or a return merchandise authorization, is a standard procedure of returning a product to a seller with the aim of further replacement, repair, or refunding. The first two options are considered to be the most favourable for a merchant, as they require minimal costs when compared to a full or even partial refund of a purchase. Customers, in their turn, often tend to stick to their original product choice preferring to receive the same but flawless product rather than just money and no product at all. Nevertheless, the best scenario for both a seller and a customer would be to completely prevent a return situation unless it’s highly demanded.

The Best RMA Magento 2 Extensions

Google Merchant Center Magento Integration

September 2, 2015 - E-Commerce, Magento tips & tricks

In this post, we are going to look at Google Merchant Center (Google Base) and its integration with Magento. Google Merchant Center is a service designed to help you with your store and product information integration into Google Shopping and other platforms. In order to work with Google Merchant Center you must use your Google account or create a new one. Every Google account can be associated only with one Google Merchant Center account, but you can add extra users to your Google Base.

Google Merchant Center Magento 2 Integration

The Best Magento Cloud Services for Small Business (How to Turn Magento into Shopify on Steroids)

September 1, 2015 - E-Commerce

Magento SaaS solutions

There is a new way to launch and manage your Magento store with affordability in mind due to Magento Small Business Program. You just have to choose an experienced ecommerce partner and get all products, tools, and features necessary for running a successful online business. Below, you can find the best Magento cloud (SaaS) solutions, as well as Magento development services related to the recently launched platform. Continue Reading

Beacons – Tiny Devices with Huge Potential

September 1, 2015 - E-Commerce

Since nowadays the world technology process finds itself in an impressively rapid development pace, the life of people is becoming easier and more convenient. Therefore, we found it crucial to touch upon a recent technological advancement called Beacons. Continue Reading

How to Become a Rockstar Node.JS Developer (tutorials, blogs, and books)

August 31, 2015 - E-Commerce, Fire development, Node.js

Node.JS Development: tutorials, books, resources, classes, etc

Being a key development trend of 2015, Node.js will probably get much more attention next year. Therefore, I propose you to get a deeper insight into its competitive advantages over other similar solutions with the following Node.js guide. If you don’t trust the tool just because it is a trendy platform that everyone else uses, it’s time to change your opinion.

The Ultimate Node.js Tutorial

Web design trends 2016

August 31, 2015 - E-Commerce

Key Website design trends 2016

The main feature of any trend is that it cannot exist forever. Once having been adopted, it can either transform into a new trend or gradually become commonplace losing its ability to attract people’s attention. This tendency also concerns web design trends which are too hard to predict but pretty much easy to grasp. The current trend goes back to the beginning of 2014 when the sphere of web design experienced significant improvement in terms of website development, style, and content management. For instance, the extensive use of mobile devices encouraged developers to concentrate more on the ability of webpages to suit the screens of smartphones and tablets. This caused the following burst of responsive design which now became the most valued characteristic of a website. Other improvements touched upon the general style of a webpage. Sites started to look fresher thanks to the introduction of wide backgrounds, parallax scrolling technique and innovative hero sliders. Continue Reading

DIY SEO: The Complete List of Google Ranking Factors for 2016-2017

August 29, 2015 - E-Commerce

Google Ranking Factors 2016-2017

Google’s algorithm consists of more than 200 ranking factors. While some of them are quite obvious and others are a little bit controversial, the best SEO companies rely on the most of them trying to improve Google rankings of their clients. To keep up with the best SEO specialists, I propose you to examine what is important for the search engine’s algorithm: all Google page ranking factors are listed below. They are divided into several groups, such as domain, page, website, etc. Continue Reading

E-Commerce & Augmented Reality

August 26, 2015 - E-Commerce

The world is being changed so fast that people can hardly keep track of what events or things make it happen. These impetuous changes influence not only the way we live but also the way we perceive reality. With new technologies emerging every year, it becomes possible to receive more information about things around us just in a few gestures, which can significantly save our time and energy. GPS and object recognition technologies, virtual reality glasses and QR codes are just a little part of what can already extend our knowledge about the surrounding world. All these helpful innovations are unified in a general term Augmented Reality, a mediated reality which connects real and virtual worlds together. Continue Reading