"E-Commerce"

DIY SEO: Keyword Research 2016

- E-Commerce

DIY Keyword Research

Most SEO companies and specialists will agree that keyword research is the foundation of SEO, which is impossible without keywords. While figuring out expectations and desires via search queries, your customers create combinations of words, which are extremely important to know and use in your texts if you are going to increase your current Google ranking. Even the best SEO tools will not optimize your website if you don’t utilize keywords, therefore we recommend you to examine the following article, which provides information related to keyword research in 2016. Continue Reading

The Best Store Credit Magento Extensions

Store Credit Extensions for Magento

There is no permanent need of interacting with bank accounts of customers or necessitating them to visit the store directly — sometimes it’s preferably to return their order values to their credit accounts. Thus, the chance of them returning to the store and buying new stuff is increased. This article provides the general overview of four of the latest Magento extensions focused on credit systems.

The Best Store Credit Magento 2 Extensions

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“Magento DIY. The Complete Guide” is Out Now!

- E-Commerce, Magento tips & tricks

DIY Guide to Magento

During the last few months the Firebear team has been working on a DIY guide to Magento. The book is out now and you can purchase it for $30. “Magento DIY. The Complete Guide” explains all important nuances related to the most popular ecommerce platform and illustrates vital improvements necessary for turning your website into a robust online store. The book consists of 5 chapters: Setup; Sales Generation; Growth; Enterprise; and Custom Magento DevelopmentContinue Reading

Magento 2 vs WooCommerce

- E-Commerce, Magento 2

WooCommerce vs Magento 2

Recently, we’ve compared Magento 2 with Shopify, and now it’s time to see how the platform differs from WooCommerce. Unlike Shopify, WooCommerce is an open source ecommerce solution, so it should have more common with Magento 2 features. When it comes to choosing a right   online retail platform there are lots of nuances to think about, therefore we’ve tried to cover major differences between Magento 2 and WooCommerce.

The Ultimate Magento 2 Guide

Magento 2 vs posts

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The Best Node.js Ecommerce Platforms

- E-Commerce, Node.js

Ecommerce with Node.js

Since Node.js is an extremely powerful tool, it is widely used by developers around the world. Moreover, the environment is utilized within various spheres, including content management and ecommerce . Recently, I’ve covered all major Node.js CMSs, so now I’d like to draw your attention to some reliable ecommerce solutions based on Node.js. You can find all Firebear’s articles about the development environment listed here: The Ultimate Guide to Node.js. If you are looking for a robust ecommerce platform that offers Node-specific features, check the following article. Continue Reading

Magento 2 vs Shopify

- E-Commerce, Magento 2

Why Magento 2 is better than Shopify

Being in business since 2006, Shopify has gathered more than 50 thousand retailers around the ecommerce platform. Despite Magento is a little bit younger, it is the leading ecommerce solution. It was first introduced in 2008, and in 2011 Ebay purchased the company. Unlike Shopify with its proprietary code, Magento is an open source ecommerce platform.

On Firebear, I’ve already compared Magento and Shopify. You can find that blog post here: Magento vs Shopify. Now, it is time to pay attention to differences between Magento 2 and Sopify. The following blog post discusses pros and cons related to both platforms. Let’s start with Shopify.

The Ultimate Magento 2 Guide

Magento 2 Demo

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Viral Ecommerce as a Key to Success

- E-Commerce

Viral marketing in ecommerce

Since modern consumers are more savvy than they used to be, attempts to create new marketing approaches must be more elaborated. As you can see, even ads, considered to be a crucial tool of marketing , lose their effectiveness. Thus, marketers are faced with a new problem: old marketing approaches are no longer useful. The problem is particularly relevant for digital commerce because of its rapid development and lightning fast adoption of new features. Luckily, there is a reliable solution called viral ecommerce, and it is fully described below. Continue Reading