Now compatible with Magento 2.4.4 PHP 8.1 Check new release of Improved Import & Export

"e-commerce"

Ecommerce Product Page SEO Checklist: Key Optimizations Everyone Should Implement (Magento, Shopify, Shopware, BigCommerce, etc)

product page seo for magento, shopify, shopware, bigcommerce

Your rivals will get a robust competitive advantage over your website if you don’t leverage product page SEO right now. A common misunderstanding in ecommerce is that customers first browse the homepage or a category page before moving on to a product page. However, potential buyers frequently generate a lot of organic traffic straight to product pages. Therefore, you’re losing out if your product pages don’t take the lead in your SEO plan. Below, we prepared an essential Ecommerce Product Page SEO Checklist for your online storefront. You’ll discover how to optimize ecommerce product pages for SEO by reading on. Keep in mind that you can implement most of these SEO enhancements by yourself, involving no third parties. Below, we show where to apply them if you run your ecommerce website on Magento or Shopify. Note that other ecommerce platforms (BigCommerce, Shopware, etc.) are similar. Continue Reading

Best Apps and Extensions for Shopware 6: Evaluation and Analysis Tools

- E-Commerce, Shopware

Third-party programs and extensions are now an essential component of any ecommerce business. Their primary goal is to make your life easier and to assist you raise the value of your company. If you didn’t have it, you’d be missing out on a lot of vital and beneficial possibilities. That is why digital industry heavyweights such as Magento and Shopify have their own app marketplaces. It not only helps to organize all of this app, but it also encourages developers to design an extension specifically for their platform. Today, we’ll look at the top 20 tools for Shopware evaluation and analysis. We’d like to emphasize that any extension we look at is compatible with Shopware 6. This article also contains some generic information regarding analytics tools: What exactly is it? What do they stand for, and who should utilize them? The top extensions for Shopware 6 are listed in this page, which we also encourage you to visit. Let’s begin. 

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Best E-Commerce Tools And Services To Enhance Your Business

- E-Commerce

Firebear Studio Magento 2 extension development agency

In the following article, you will find a list of the best e-commerce services. We not only provide tools combined in different groups but also explain the related processes, shed light on how to choose a solution that suits your business needs, and offer advice on implementing the related strategies. Below, you will find the finest instruments for email marketing, customer support, referral marketing, improved product visibility, and so on. You’ve come to the right place if you want to empower your teams with the latest technologies to optimize multiple internal and external business processes.   Continue Reading

Getting Ready For Black Friday

- E-Commerce

black Friday, cyber Monday

Purchasing goods online has become a common practice around the world. In 2020 2.05 billion global buyers purchased goods and services online, up from 1,32 in 2014 (55% increase). And even Black Friday has been trending toward an online shopping day rather than an offline event in brick-and-mortar shops. That shift will only continue this year as well. So now, Black Friday and Сyper Monday are both major online events for buyers and stores. This is especially relevant for the last 1,5 years of Covid-19 isolation when Black Friday moved to the online format. And there are low chances the mad rush of in-person shopping will return soon. Shoppers can relax, sit back and make purchases from their couch instead of standing in lines in offline stores.

But these days are really challenging for web stores. Merchants commonly face the situation when there are so many digital shoppers on Black Friday that the website can’t cope and goes down. Getting prepared for the event involves a lot of expense – marketing, google ad, traffic – but a poor web background can undo all the efforts. So, what is the way out and how to prepare appropriately for Black Friday? Continue Reading

E-Commerce Tools And Services: Best Referral Program Software in 2022

- E-Commerce

referral marketing software

Various tools, platforms, and services for referral marketing are discussed in the article below. You will learn the definition of referral marketing and discover the differences between it and word-of-mouth marketing. We also go over the significance of referral marketing: You will find out why referral marketing works and how it works. And, of course, we discuss the best referral program software. This material includes a list of 15 referral marketing services, including Referral Factory, SaaSquatch, Referral Candy, and others. The exploration of how to select a referral marketing software solution that perfectly suits your business is also available in the following material. In addition to that, you will learn what benefits of referral marketing help you get the most out of your interaction with customers. Wondering how to get referrals? Continue reading this article. More tools for your business are described here: E-Commerce Tools And Services. Continue Reading

Exploring Shopware: Getting Started With The Platform

- E-Commerce, Shopware

Here at Firebear, we are always passionate about e-commerce technologies and platforms. From the very beginning of our history, we were dedicated to the Magento ecosystem. However, it’s time to exceed the existing boundaries, exploring new solutions. This time, Shopware captured our attention with an incredible amount of information to discover, especially after the switch to Shopware 6. Below, we describe how to get started with the Shopware e-commerce platform. The article contains a basic guide to the ecosystem as well as links to other materials that explore its admin and features.

You will find some basic facts regarding Shopware 6. We explain the difference between the latest version and its predecessor, shed light upon the platform’s headless architecture, explore the most important features of Shopware 6, and touch upon the topic of the core Shopware products. Below, you will also come across answers to some general questions about the platform.
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How to import and export Magento 2 MSI and how it works. Magento 2 multi source inventory (MSI) import guide and manual

- E-Commerce, Magento 2

Magento version 2.3 came out with the long-awaited Multi-Source Inventory (MSI) support. The feature is available right after you install the MSI extension. Although the module dramatically improves the basic experience associated with inventory management, it still lacks various vital functionalities, especially in the area of data synchronization. Luckily, you can always address the existing issues with the help of third-party solutions. When it comes to the Magento 2 MSI module and data transfers, the Improved Import & Export extension and its MSI add-on are at your service. 

In this blog post, you will learn how to import and export all Magento 2 MSI entities: sources and quantity of the products per source. We describe what the MSI module is and how to install it. After that, you will find out what to do with the MSI add-on of the Improved Import & Export extension. All the existing requirements associated with Magento 2 MSI import and export processes are also listed in the article.

Besides, we focus on the table formatting of MSI entities. You will learn how the stock sources MSI table works and what to do with the stock sources qty MSI table. Next, the blog post sheds light upon how to import and export Magento 2 products with multiple MSI warehouses.

The last chapter of this Magento 2 MSI import/export guide describes how MSI source import/export works. We put emphasis on how to export and import Magento 2 stock sources. You will find out how to edit an import table and import it to your website.

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The Ultimate Guide to the Future of E-Commerce

ecommerce trends; digital sales; online shopping

E-commerce has seen steady growth for years, but after COVID-19 hit the world, online retails faced both new challenges and possibilities in developing their business. As a year after the start of the pandemic passed, the online sales landscape has changed dramatically. The avoidance of face-to-face contacts, store closures, and numerous coronavirus-related restrictions has forever changed customer behavior patterns. While the economy and society are undergoing a crucial shift, e-commerce merchants need to adjust their business strategy according to the new requirements.

Since more consumers turn to online shopping, digital transformation becomes inevitable for sellers who want to keep their business going and meet new customer demands. By adopting the latest technologies, implementing personalization techniques into the marketing strategy, and switching to more efficient supply chain practices, companies can achieve success in the upcoming years. To help you better understand in which direction to move and which activities to focus on, we’ve compiled a list of emerging e-commerce trends that are changing the business environment in 2021 and are expected to stay for the years to come. By understanding the expectations of a modern buyer and taking appropriate strategic actions a few steps ahead, it is possible to turn crisis times into an opportunity and ensure consistent business growth.

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How to migrate from Magento 1 to Magento 2 with Improved Import and Export extension

Migrating from Magento 1 to Magento 2 is not an ordinary routine. Using the standard Magento data import tool for that may be a difficult task if you are not familiar with coding and working from the command line. Even Magento 2 developers rarely rely on the standard instruments since the migration may prove difficult because of the difference between entities stored in M1 and M2.

MIGRATION ADD-ON IS NO LONGER SUPPORTED

That’s why having a tool that simplifies the procedure and leaves you with only mechanical tasks is a great time savior. In this article, we will talk about how to migrate to Magento 2 using the Improved Import and Export extension. Firstly, we will introduce you to the module. After that, you will find out how to import products, customers, and orders to your ecommerce website when you migrate from Magento 1 to Magento 2. The article sheds light on such nuances as getting an export table with a corresponding entity, preparing attributes for import, and transferring everything into your brand new storefront.

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