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Outsourcing, Magento Developers and The Best Freelance Platforms

- E-Commerce, Magento tips & tricks

In this post, we are going to talk about the best freelance platforms, where you can hire a team for your Magento e-commerce project. The process of hiring someone who will not become a part of your company is called outsourcing. One strong reason for it is the lack of available resources locally. Another one is money. Usually, the digital workforce costs much less than hiring a local employee. And it is much more convenient, because you don’t need an office for your employees. In addition, there are a lot of candidacies with different level of skills, flexible hourly rates, portfolios and ratings to choose from.

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The Best Magento Point of Sale (POS) extensions

- Magento tips & tricks

Magento 2 POS Extensions, Magento 2 Point of Sale Modules

Point of sale (POS) is a place of retail transaction completion. At this point, a customer makes a payment for goods or services. In its turn, the retailer provides customers with different options to make a payment. Modern e-commerce POS systems bridge the gap between online and offline retail. They deliver synchronization between brick-and-mortar and online stores. You also get an out-of-the-box credit card processing and a detailed reporting. Thus, top Magento POS systems let you manage all aspects of your business with ease from a single dashboard. There are a lot of different Magento POS extensions designed to bring full featured POS functionality to e-commerce businesses. The best tools are described below.  Also check Magento 2 Point of Sale (POS) extensions.

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The Best Full Page Cache Warmers/Crawlers For Magento

- Magento tips & tricks

If you use one of Full Page Cache Extensions, then it’s extremely necessary to add a Magento Cache Warmer / Crawler to your e-commerce store. Such extension will crawl your site to ensure that all the pages provide the fastest load time. Warmers and Crawlers also refresh old cached pages. As a result, your visitors get the most relevant content and the fastest speed. This type of Magento extensions often relies on special techniques designed to reduce bandwidth and CPU usage.

Cache Warmers / Crawlers are also used to improve cache hit rate of a website – the ratio of cached and uncached requests. Sites with the higher hit rate are always faster (combined with a fast cache solution, of course). The Full Page Cache Crawlers / Warmers solve this by pre-caching uncached site pages. As a result you get more cached and less uncached requests, which increases the cache hit rate.

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Apple Pay – mobile payment service from Apple

- E-Commerce

Apple Pay is a new mobile payment service for both online and offline retailers. You can use a brand new iPhone 6 or Apple Watch for in-store transactions. You should also use a phone to pay within apps. Checkout consists of 2 steps. First, you have to select Apple Pay. After that you should place a finger on a fingerprint scanner.

With Apple Pay you can store all your credit and debit cards in Passbook. You can import them from iTunes account, use iSight camera, or type a card information in manually. The first added card becomes your payment card by default, but you can change this in Settings.

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How to Increase E-Commerce Conversion Rate

- E-Commerce

Chances are, the conversion rate of your e-commerce store is far from its possible maximum. To fix this problem, you have to find out why your visitors aren’t doing the things you want them to do. This information will help you to create effective methods for fixing the problem. The entire process of finding out and fixing is called Conversion Rate Optimization. The core principle of Conversion Rate Optimization is to generate more sales on your e-commerce store without bringing in additional traffic. This makes your online business more effective, and as a result, profitable.

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Top E-Commerce Platforms (cloud E-Commerce services, not self-hosted solutions)

- E-Commerce

In this post you will find all the necessary information about the most popular e-commerce platforms. BigCommerce, Shopify, Squarespace, Corecommerce, Volusion, AmeriCommerce, 3dcart, Bigcartel and Lemonstand are among described solutions. Remember, that all of them have their unique features and options. Some platforms offer much wider possibilities, but in a case with small businesses they are unnecessary.

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Visa Checkout – The New Way to Pay Online

- E-Commerce

It seems, that the time of personal information re-entering in online payment is rapidly passing away. Last month, Visa introduced the more convenient algorithm. Say hello to Visa Checkout, formerly known as V.me by Visa. Now, there is no need for entering 16 digits from your card number during the checkout process. because a username and a password are used instead.Visa Checkout - The New Way to Pay Online.png

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The Best Blogs About E-Commerce

- E-Commerce

Blogs have become one of the most important informational source, which can provide answers to most of your questions. Of course, there are a lot of useless bloggers, who create second- and third-rate content, but there are really great thinkers among all the online community, and we are going to show you them. In this post we gathered the most important blogs about e-commerce.
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E-Commerce Retargeting Services

- E-Commerce

Retargeting is the process of serving ads, which are based on a prior engagement. The technology includes  site-based retargeting (the most frequently used), email retargeting, search retargeting, and CRM retargeting. With site-based retargeting your customers are shown ads of your brand after they leave your e-commerce store. Thus, your brand always appears in front of your bounced site visitors.

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