In this post, we are going to look at
At this stage, there are also two other conditions. Firstly, you have to configure your account and choose your location, and then – agree to the Terms of Service. After setting up your account and verify your website URL, you have to submit your product data. Before uploading any data files into Google Merchant Center, you have to create and register your data feed – a file, which includes attributes that define your products in a special way. A data feed is built like a classic RSS data feed, but it also includes specific XML tags. Of course, you can perform all the aforementioned actions manually, but there are a lot of Magento extensions, designed to simplify your interaction with Google Merchant Center.
Table of contents
- 1 Free open source solutions
- 2 Paid Google Merchant Center Magento Extensions
Free open source solutions
Below, you can find some free solutions aimed at Magento integration with Google Merchant Center. All modules are available on GitHub.
GoogleShoppingApi by Zookal
The extension is based on the official solution for Magento Google Shopping integration. It combines the default features with new abilities, providing enhanced experience related to products data editing, as well as other important operations. Having installed the extension, you are able to update the date of item expiration, renew items which are not listed, and remove disabled items on synchronisation. Moreover, the module supports converting HTML entities from descriptions into UTF-8 chars, as well as stripping tags from descriptions.
Besides, it makes sales prices available outside the US; defines separate Google Shopping images with base image fallbacks; and adds Google Analytics source or custom parameters to your product links. Examine the below link to discover more features.
GoogleShoppingApi v2 by bluevisiontec
GoogleShoppingApi v2 by bluevisiontec provides the same features as the solution described above. Check its GitHub page for additional information related to features, installation, and configuration.
Paid Google Merchant Center Magento Extensions
You can find the following modules on Magento Connect. Despite they offer slightly different features, all of them are designed to help you with Google Merchant Center Magento integration.
This extension is designed to export a well structured and valid data feed from your Magento store to the Google Merchant account. Simple Google Shopping is highly configurable, easy to use and supports several stores, VAT rates and currencies. The extension costs €40.
This extension is recommended by Google reps. With Google Shopping Feed you will be able to make a feed according to Google’s full specification with ease. The main goal of the extension is to get as close as possible to perfect data feed, combined with zero maintenance after it is setup. Google Shopping Feed is more expensive than Simple Google Shopping and costs $199.
By installing Magento Product Feed Generator, you will get the ability to create Google Feed, Ebay Feed and GetPrice Feed for all the products from your Magento store. CSV, XML, TXT and other formats are supported. With this extension you can also generate product details right from the admin panel. Magento Product Feed Generator Extension is budget friendly, and you can purchase it for just $50.
With this extension you will be able to generate a product feed in a short period of time (not more than a few minutes). And it will take a day or two to put your products on high-traffic shopping platforms with your targeted audience. By installing Product Feed by Amasty, you will get a possibility to create an unlimited number of product feeds and separate feeds for all store views of your e-commerce site. The extension works with Shopping.com, Google.com, Getprice.com, Myshopping.com, Shopmania.com, Nextag.com and Amazon.com. Product Feed by Amasty costs $129.
This is a feed generator that allows you not only to create custom data feeds, but also submit them to various product search engines. Product Feed Creator generates feeds for Google Product Search, Amazon, Shopping.com, Yahoo! Store, Channel Advisor, and dozens more. With the extension you get all the tools required to create feeds for each of these platforms. You can also create feeds for your customers, which is useful for dropshipping and wholesale businesses. Product Feed Creator costs $129.