"Magento tips & tricks"

Advanced Measurement System For Magento (Best Extensions)

- E-Commerce, Magento tips & tricks

product units Magento extensions

Unfortunately, default Magento offers a limited measurement system, so if you are going to sell products in custom units, such as square meters or predefined batches, or already sell them in your brick-and-mortar store you won’t be able to implement the same approach on an ecommerce website. But we know how to help you, because there is always a good opportunity to get an advanced measurement system for Magento with the help of extensions. In addition to new measuring units, you will get useful calculators, enhanced product options, and other features that essentially improve user experience. If that sounds quite intriguing, we’ve propose you to examine the most robust product units Magento extensions gathered in this post.

The Best Magento Extensions 2016 Continue Reading

DIY SEO: Google PageRank

- E-Commerce, Magento 2, Magento tips & tricks

DIY SEO: Magento Google PageRank Guide

It is hard to imagine how much e-commerce depends on search engine rankings nowadays. Numerous websites continuously compete against each other for the right to get to the top positions in Google search results with the ultimate aim of driving more traffic and attracting more potential customers. It is widely known that the most proven way to get good rankings is through creating high-end content which is likely to be relevant to other websites and users. Being relevant to people equals being relevant to search engines – this is the concept underlying Google’s famous link analysis algorithm that has been successfully used for years to rank websites effectively based on their potential importance to internet users. So, this is our extensive guide on everything that concerns Google PageRank, its main features, SEO implementation methods, and many more. And as you might have guessed, the guide is fully compatible with Magento! Continue Reading

DIY SEO: Google Analytics 360

- E-Commerce, Magento 2, Magento tips & tricks

MAgento Google Analytics 360 DIY SEO Guide

On the 15th of March, Google announced the launch of Google Analytics 360 Suite – a full-fledged set of marketing analytics tools aimed specifically at large businesses and corporations. The major idea behind this project is to help marketers and analysts to better understand consumer’s behavior and thus allow companies to get the best from their brand. Particularly, Google Analytics 360 Suite is what previous versions of Google Analytics lacked in terms of efficient performance: specialized testing platform, multiple integration features, better data management, improved collaborative potential, and adequate marketing channels evaluation. Containing six innovative and modified analytics products, Google Analytics 360 Suite is expected to become the most powerful E-Commerce tool of the year. And you can easily streamline the power of Magento Google Analytics 360 integration. We hope to update this DIY SEO post with appropriate information in the nearest future, but now let’s describe the new platform. Continue Reading

DIY SEO: 301 Redirect E-Commerce SEO Guide

- E-Commerce, Magento 2, Magento tips & tricks

Magento 301 Redirect Ecommerce DIY SEO Guide

There are many reasons why you might need to use redirection for your E-Commerce website. Let’s assume that you decided to move your store to a new domain, but you are afraid that you might lose your traffic and your hardly acquired search engine ranks. Or, you could have several URL’s allowing users to reach your website in various ways, like, for instance, http://website.com/home, http://website.com, http://home.website.com. In this case, you might want to become more selective and choose one to be your primary URL. Or, you could have several websites which you might want to merge into one comprehensive website and you could need to find a way to safely redirect your old links to different URLs. All these issues can be easily solved by using one of the most proven SEO tactics that is still actively adopted by numerous E-Commerce businesses, and it’s called 301 redirect. We included everything you need to know about 301 redirect and its SEO profits in our ultimate guide. Please note that the following DIY SEO guide is aimed at various E-Commerce platforms, so you can easily leverage the power of the Magento 301 redirect by reading the following information.

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The best must have Magento extensions 2016

- E-Commerce, Magento tips & tricks

Best Magento Modules

The best must have Magento extensions of 2015 can change a lot in your e-commerce store. In this post we put all the extensions into 6 major groups: “Performance”, “SEO”, “Frontend, UI, usability”, “Loyalty, referral campaigns”, “System, backend”, and “Marketing, sales”. All of them are tested and accepted by Magento developers, so you will only deal with the most reliable tools. Two other important things about “The best must have Magento extensions of 2014” are novelty and relevance of further described products.

The post is divided into the following categories:

The Best Magento Full Page Cache Extensions

- Magento tips & tricks

full-page-cache-magentoThe speed of your Magento store is one of the key aspects of your success in an online business. This feature of every e-commerce store is taken into account by every search engine and has a significant influence on rankings. As a result, fast sites have the advantage over slower ones. That’s why the performance of your Magento store is really crucial.

To improve your website speed and a page load time you can use one of Full Page Cache Magento Extensions. All the modules from this group rely on the same principle. When a visitor is on a page of your store for the first time, Magento automatically generates and delivers this page to the visitor. The copy of this page is saved to the cache. Eventually, all the pages of your store have cached copies, and the system use them instead of generating new pages from scratch. As a result you get a reduced database and server load and significantly decreased page load time. Next, you will find the list of the best Magento full page cache extensions. There are both free and paid solutions in our post. All the Magento FPC modules have the same goal, but slightly different features.

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Magento Performance Ultimate Guide

- E-Commerce, Magento tips & tricks

03_Magento_2_Performance_Guide

This Magento performance guide is written for all versions of the ecommerce platform (including Magento 2). It is suitable for both Community and Enterprise editions. Additionally, it is useful for php & mysql web applications. Below, you will find all vital Magento performance improvements and optimizations for server and application sides of your ecommerce website, as well as the most popular enterprise class Magento performance solutions.

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How To Set Up & Configure Server For Magento 2 & 1

- Magento 2, Magento tips & tricks

Magento server configuration

The following guide teaches how to set up and configure server for both Magento 2 and 1.X. Below, you will find a list of providers that offer cheap but quite powerful and reliable dedicated server solutions, discover how to install all-in-one web stack required by your Magento website (including Nginx, Apache, MariaDB, PHP 5.6, OPCache, and Redis), get a deep insight on the usage of Composer, Git, IonCube, XDebug & PHPUnit, Solr, Varnish, as well as Grunt and RabbitMQ on a server. Magento server configuration is a piece of cake! Continue Reading

Magento Christmas Store: Preparing For Winter Holidays

- E-Commerce, Magento tips & tricks

Magento Christmas Store: Preparing For Winter Holidays

Below, we will show you how to prepare your Magento website for Christmas and other winter holidays. Do you know that it is possible to use the Christmas time to improve your conversion rate and make your customers more loyal? The following post discusses visual changes as well as various performance and marketing improvements vital during the holiday season. And you can easily implement almost everything via appropriate Magento extension. Continue Reading

Beware of Nginx and Magmi Data Import Tool

- Magento tips & tricks

Security vulnerabilities: Nginx and Magmi Data Import Tool

Two potential security vulnerabilities have been discovered recently in the Magento ecosystem.

The first one is Nginx, but don’t panic, as this problem affects only some misconfigured Magento sites. Because of the misconfiguration, hackers get access to the Magento cache system. Please note, that cache files can contain such sensitive information as Magento database passwords: with this data, malefactors can access your Magento installation and as a result customer information. Continue Reading