Today we’d like to share our own developer guide to Magento Marketplace. If you are a Magento merchant, check this one – Magento Marketplace Merchant Guide, but if your are going to sell your products through the new platform, you’ve come to the right place. Below, we will describe how to work with the marketplace.
We are happy to introduce you to the next-generation marketplace of digital solutions aimed at the Magento platform. Magento Marketplace is a place where you can get a curated selection of the most reliable solutions, designed to improve your ecommerce business. As for developers, it also offers a lot of new benefits and opportunities, but they are described in another guide – Magento Marketplace Developer Guide. In this article, we will explore Magento Marketplace from the perspective of ecommerce merchants.
Recently, we wrote about Amasty Order Attributes – Magento extension that provides the ability to gather additional information about your customers. Another way to get precise data is introduced with the Amasty Customer Attributes module. Being a powerful tool designed to get the necessary information right from your customers, it adds new fields on the registration page. As a result, you can easily find out a customer’s age, interests, and preferences, or even receive necessary documents.
Amasty Customer Attributes provides the ability to add an unlimited number of fields, displays the collected data most efficiently, and supports multiple field types. As a result, you get all information necessary for conducting an effective customer segmentation and building a thought-out marketing strategy. The extension is available for both Magento 1 and Magento 2.
Below, we’d like to introduce you to Magento Product Manager Toolkit by Amasty – an extension that essentially simplifies product management operations within an ecommerce store. If you want to spend less time and effort on managing products, you’ve come to the right place. So why is Product Manager Toolkit so valuable?
Unfortunately, the default order processing in Magento consists of various time-consuming operations. Thus, you should spend a lot of time and effort managing your orders. If you no longer want to waste time, give Order Manager Toolkit a try. This Amasty extension provides convenient tools for fast and efficient order processing, displays all the necessary order info, adds an extended order grid, supports bulk actions, as well as and adds the ability to attach order related files to orders.
If you are interested in improving the default email marketing functionality of Magento, but do not want to spend time on comparing all available extensions, pay attention to Magento Email Marketing Pack by AheadWorks. With this module, you will not only avoid the hell of choosing among multiple available options but also save $160. Specialists from AheadWorks have developed 3 useful tools that will revamp the way you run your email marketing campaigns and you can get them as a single suite.
Unfortunately, default Magento offers a limited measurement system, so if you are going to sell products in custom units, such as square meters or predefined batches, or already sell them in your brick-and-mortar store you won’t be able to implement the same approach on an ecommerce website. But we know how to help you, because there is always a good opportunity to get an advanced measurement system for Magento with the help of extensions. In addition to new measuring units, you will get useful calculators, enhanced product options, and other features that essentially improve user experience. If that sounds quite intriguing, we’ve propose you to examine the most robust product units Magento extensions gathered in this post.
It is hard to imagine how much e-commerce depends on search engine rankings nowadays. Numerous websites continuously compete against each other for the right to get to the top positions in Google search results with the ultimate aim of driving more traffic and attracting more potential customers. It is widely known that the most proven way to get good rankings is through creating high-end content which is likely to be relevant to other websites and users. Being relevant to people equals being relevant to search engines – this is the concept underlying Google’s famous link analysis algorithm that has been successfully used for years to rank websites effectively based on their potential importance to internet users. So, this is our extensive guide on everything that concerns Google PageRank, its main features, SEO implementation methods, and many more. And as you might have guessed, the guide is fully compatible with Magento! Continue Reading
On the 15th of March, Google announced the launch of Google Analytics 360 Suite – a full-fledged set of marketing analytics tools aimed specifically at large businesses and corporations. The major idea behind this project is to help marketers and analysts to better understand consumer’s behavior and thus allow companies to get the best from their brand. Particularly, Google Analytics 360 Suite is what previous versions of Google Analytics lacked in terms of efficient performance: specialized testing platform, multiple integration features, better data management, improved collaborative potential, and adequate marketing channels evaluation. Containing six innovative and modified analytics products, Google Analytics 360 Suite is expected to become the most powerful E-Commerce tool of the year. And you can easily streamline the power of Magento Google Analytics 360 integration. We hope to update this DIY SEO post with appropriate information in the nearest future, but now let’s describe the new platform. Continue Reading
There are many reasons why you might need to use redirection for your E-Commerce website. Let’s assume that you decided to move your store to a new domain, but you are afraid that you might lose your traffic and your hardly acquired search engine ranks. Or, you could have several URL’s allowing users to reach your website in various ways, like, for instance, http://website.com/home, http://website.com, http://home.website.com. In this case, you might want to become more selective and choose one to be your primary URL. Or, you could have several websites which you might want to merge into one comprehensive website and you could need to find a way to safely redirect your old links to different URLs. All these issues can be easily solved by using one of the most proven SEO tactics that is still actively adopted by numerous E-Commerce businesses, and it’s called 301 redirect. We included everything you need to know about 301 redirect and its SEO profits in our ultimate guide. Please note that the following DIY SEO guide is aimed at various E-Commerce platforms, so you can easily leverage the power of the Magento 301 redirect by reading the following information.