Below, we explore the Essential Characteristics screen of the Shopware 6 settings. If you are new to the system, the name of this configuration page won’t tell you much about what’s going on there. However, it is a useful and intuitive instrument that lets you display products in a slightly more advanced way so that your customers get more information while looking at a product page. In the following article, we shed light on the intent of this instrument, explain how to get to the corresponding page, and explore how to manage the Shopware 6 essential characteristics. Also, you will find recommendations on the related import/export processes as well as an FAQ section for those who want to explore the topic briefly.