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"ecommerce website"

The Best Blogs About E-Commerce

- E-Commerce

Blogs have become one of the most important informational source, which can provide answers to most of your questions. Of course, there are a lot of useless bloggers, who create second- and third-rate content, but there are really great thinkers among all the online community, and we are going to show you them. In this post we gathered the most important blogs about e-commerce.
e-commerce blogs 2015

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E-Commerce Retargeting Services

- E-Commerce

Retargeting is the process of serving ads, which are based on a prior engagement. The technology includes  site-based retargeting (the most frequently used), email retargeting, search retargeting, and CRM retargeting. With site-based retargeting your customers are shown ads of your brand after they leave your e-commerce store. Thus, your brand always appears in front of your bounced site visitors.

magento retargeting

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The Best Blogging Platforms in 2014

- E-Commerce, Fire development

A blog can be a very useful addition to your e-commerce store.  By using it as a tool for connecting with your customers, you can provide them with helpful information and as a result drive traffic to your website and gain more loyalty from your visitors. But before writing, you have to choose the right platform. We are here to help you: in this post, you will find a list of blogging platforms. Many of them are open source and support customization, most blogs offer a free plan!

magento blog

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Soldsie – social selling on Facebook and Instagram for Magento

During last few years, Soldsie has gained the status of the most successful social selling platform and now it is opened to the integration with Magento. Social selling is a relatively new trend in e-commerce. It consists of 2 major components: 1) a retailer posts a product image along with it’s price and other useful information on a social network and 2) offers an easy way to make a purchase. The social shopping experience of Soldsie begins when a retailer posts a product photo along with all the data necessary for every customer (price; availability) on Facebook or Instagram. Shoppers then leave the world “sold” under this photo and continue browsing. When a shopper is ready to check out, the commented item is in the shopping cart ready for the purchase, and the post with this item still exists and gains new purchases.

magento sell on facebook and instagramm

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Yahoo Stores – Redesigned SaaS Ecommerce Platform by Yahoo

- E-Commerce

Yahoo has relaunched its Saas e-commerce platform called Stores. SaaS stands for software as a service. It is a special licensing and delivery model for software in which it is licensed on a subscription basis and hosted centrally. Redesigned Yahoo Stores makes it significantly easier for businesses to get online; provides mobile first e-commerce; brings forward the date of the first sale, and is enough resizable to support growing ecommerce web-stores.

yahoo stores

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Mobile e-commerce in 2015

- E-Commerce

mobile e-commerceMobile branch of e-commerce is constantly growing. It plays very important role not only in infrastructure of online stores but it gradually becomes one of the major sales tool for multichannel stores. In November 2013 Google posted through Think Insights that in USA average consumer spends about 15 hours a week looking for products on smartphone or tablet. About 93 percent of such consumer make a purchase, if the desired item is found, of course. As you can see, it is very important to provide the ability to reach the store from mobile device. There are three major strategies for Mobile e-commerce in 2014: native apps, HTML5, CSS or JavaScript, and mobile web.

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Magento Go is dead

- E-Commerce

Unfortunately we have to inform you, that Magento Go is almost dead. Yes, Magento decided to close the project. Cloud-based eCommerce solution with all the web hosting features was launched in the beginning of 2011. The project was created in order to support different small businesses, and it has no need to install software. However, it has the ability to install extensions for extra functionality. Unlike Community and Enterprise editions, Magento Go was hosted by Magento itself. And now we can witness the end of Magento Go and the same is true to ProStores.

magento go dead

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PHPNG – future of PHP

- E-Commerce

magento phpngPHPNG is a new branch of PHP development. It aims to bring better memory usage efficiency and performance. PHPNG is focused on PHP’s VM Zend Engine. PHPNG aims to provide the maximum performance for current applications by rebuilding internal structures of PHP. Existing structure leads to the next time expenditures: 20% of time are used for tasks of memory manager, 10%  – for hash tables, 30%  – for call internal functions and only 30% – for execution in virtual machine. PHPNG can do a 10-30% execution speed improvement by changing this structure. Also it leads to some memory savings.

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Upgrade to Magento Community 1.9 (by SSH)

- Magento tips & tricks

Magento Community Edition 1.9.0.1 has ben released. It contains multiple improvements over older versions. 1.9.0.1 is a major release , so it’s very important not to miss it. In this post we will show you how to upgrade from previous Magento version to the new one. Don’t forget to try Magento CE 1.9.0.1 upgrade in a test environment. The operation is not risky, but there is always a chance to break something.

upgrade magento to 1.9

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