"E-Commerce"

How to Increase E-Commerce Conversion Rate

September 5, 2014 - E-Commerce

Chances are, your ecommerce conversion rate is far from its possible maximum. To fix this problem, you have to find out why your visitors aren’t doing the things you want them to do. This information will help you to create effective methods for fixing the problem. The entire process of finding out and fixing is called Conversion Rate Optimization. The core principle of ecommerce conversion optimization is to generate more sales on your e-commerce store without bringing in additional traffic. This makes your online business more effective, and as a result, profitable.

Top E-Commerce Platforms (cloud E-Commerce services, not self-hosted solutions)

September 3, 2014 - E-Commerce

In this post you will find all the necessary information about the most popular e-commerce platforms. BigCommerce, Shopify, Squarespace, Corecommerce, Volusion, AmeriCommerce, 3dcart, Bigcartel and Lemonstand are among described solutions. Remember, that all of them have their unique features and options. Some platforms offer much wider possibilities, but in a case with small businesses they are unnecessary.

ecommerce-services

Visa Checkout – The New Way to Pay Online

August 29, 2014 - E-Commerce

It seems, that the time of personal information re-entering in online payment is rapidly passing away. Last month, Visa introduced the more convenient algorithm. Say hello to Visa Checkout, formerly known as V.me by Visa. Now, there is no need for entering 16 digits from your card number during the checkout process. because a username and a password are used instead. Visa Checkout - The New Way to Pay Online.png

The Best Blogs About E-Commerce

August 27, 2014 - E-Commerce

Blogs have become one of the most important informational source, which can provide answers to most of your questions. Of course, there are a lot of useless bloggers, who create second- and third-rate content, but there are really great thinkers among all the online community, and we are going to show you them. In this post we gathered the most important blogs about e-commerce.
e-commerce blogs 2015

E-Commerce Retargeting Services

August 26, 2014 - E-Commerce

Retargeting is the process of serving ads, which are based on a prior engagement. The technology includes site-based retargeting (the most frequently used), email retargeting, search retargeting, and CRM retargeting. With site-based retargeting your customers are shown ads of your brand after they leave your e-commerce store. Thus, your brand always appears in front of your bounced site visitors.

Best Magento templates and themes 2016

August 25, 2014 - E-Commerce, Magento tips & tricks

Magento themes and templates offer a huge boon to your online business. By installing correct product, you will provide your customers with a rich shopping experience. Designed by professional and experienced web designers and developers, Magento themes and templates can bring your online store to absolutely new level. In this post, we’ve gathered only bestsellers, so you shouldn’t worry about their quality.

Customer relationship management (CRM) Magento integration

August 22, 2014 - E-Commerce, Magento tips & tricks

Customer relationship management (or CRM) is a system, which manages company’s interactions with both current and future customers. CRM’s spheres of influence include marketing, sales, customer services, and technical support. Customer relationship management involves using different technologies and techniques to organize, synchronize and automate all the aforementioned activities. To integrate CRM system into your Magento e-commerce store, you just need to install one of the following CRM Magento integration extensions and modules.

CRM Magento integration extensions and modules

Customer relationship management (CRM) Magento 2 integration

A/B Testing for Magento

August 21, 2014 - E-Commerce, Magento tips & tricks

A/B testing is a randomized experiment with A and B variants, which are the control and the treatment in the testing. Variant A (the control) is the currently used version, while Variant B (the treatment) is modified. The goal of Magento A/B testing is to identify changes to an online store that increase an outcome of interest. More and more e-commerce merchants use A/B testing to get the most out of their traffic and improve sales. You can use it to test almost everything in your e-commerce business.

ab testing magento

The Best Blogging Platforms in 2014

August 20, 2014 - E-Commerce, Fire development

A blog can be a very useful addition to your e-commerce store. By using it as a tool for connecting with your customers, you can provide them with helpful information and as a result drive traffic to your website and gain more loyalty from your visitors. But before writing, you have to choose the right platform. We are here to help you: in this post, you will find a list of blogging platforms. Many of them are open source and support customization, most blogs offer a free plan!

Soldsie – social selling on Facebook and Instagram for Magento

August 19, 2014 - E-Commerce, Magento tips & tricks

During last few years, Soldsie has gained the status of the most successful social selling platform and now it is opened to the integration with Magento. Social selling is a relatively new trend in e-commerce. It consists of 2 major components: 1) a retailer posts a product image along with it’s price and other useful information on a social network and 2) offers an easy way to make a purchase. The social shopping experience of Soldsie begins when a retailer posts a product photo along with all the data necessary for every customer (price; availability) on Facebook or Instagram. Shoppers then leave the world “sold” under this photo and continue browsing. When a shopper is ready to check out, the commented item is in the shopping cart ready for the purchase, and the post with this item still exists and gains new purchases.