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The Complete Guide to Magento 2 Related Products, Up-sells, and Cross-sells, and how to import them

- E-Commerce, Magento 2, Our extensions

To sell effectively one must learn to predict and analyze. What are people looking for at my store? How can I make their search fruitful? At what point do the results become satisfying? Will it be enough to improve customer lives? The answers to the questions lie within everyone’s reach — run through some behavior statistics and create the most relevant offers for your audience. The related product, up-sell, and cross-sell functionalities are the very tools that will help you understand the customers’ needs.

You can consider related products, up-sells, and cross-sells a promo engine for your e-commerce website. Each relation type is distinguished following the display location and specific marketing goals. However, the core idea of being a purchase stimulus is similar for all the triplet items. In this guide, we will cover how to enrich your store content by using related content. You will learn how to use, import, and export Magento 2 related products, up-sells, and cross-sells. Since this publication is another one in the series of educational posts dedicated to Magento 2 import and export processes, you may be interested in the Magento 2 Import/Export Guide list that contains other similar guides.

As for the following article, it sheds light upon what Magento 2 related products, up-sell products, and cross-sell products are. We explain how to assign them to product pages as well as describe the corresponding import processes. Thus, you will learn what attributes are available in a CSV table, how to use the native Magento 2 import & export tools to transfer related products, up-sells, and cross-sells. And of course, there is a chapter that portrays a more user-friendly way to move them with the help of the Improved Import & Export extension.

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Amasty Automatic Related Products for Magento 2 and 1

Amasty Magento 2 Automatic Related Products module

Creating related products manually is a very time-consuming procedure. Luckily, there are lots of third-party tools aimed at improving the default functionality of Magento. Today, we will describe one of the reliable tools that allows showing smart product recommendations to website visitors – the Magento 2 Automatic Related Products extension by Amasty. If you want to explore more extensions for automating the generation of related products blocks, check out the Automatic Related Products extension offered by aheadWorks and two less complicated modules from the company – Who Viewed This Also Viewed and Who Bought This Also Bought. Continue Reading

Extendware Frequently Bought Together Magento Extension Review

- E-Commerce, Magento tips & tricks

Extendware Frequently Bought Together Magento Extension Review; Extendware Frequently Bought Together Magento Module Overview

If you are looking for another product relation tool – several reliable solutions are already reviewed on our website: Automatic Related Products by Amasty, Automatic Related Products, Who Bought This Also Bought, and Who Viewed This Also Viewed by aheadWorks, Who Viewed This Also Viewed by Extendware – pay attention to the Extendware Frequently Bought Together Magento extension. In the following post, we shed light on how the extension works. Continue Reading