Today, we are going to shed light on keyword clustering – one of key SEO trends in 2016. Big Data is changing everything in the world around you, and SEO is not an exception. Since there is rapidly growing demand for specific niches and search engines are trying to structurize unstructured data related to these niches, keyword clustering introduces a new powerful approach to SEO which is based on the usage of Big Data. But what exactly do you need to run a successful SEO campaign in 2016? Continue Reading
In this post we gathered information about the most popular self-hosted e-commerce platforms. Magento, PrestaShop, Zen Cart, and other solutions are described in the article. We tried to show their major features, as well as positive and negative aspects.
Search engines provide your potential customers with a list of search results, where your e-commerceMagento website is shown. The list of search results often consist of hundreds of pages, and you will agree that your store should be at the top of this list. Otherwise, it will be lost among other results, and your potential customers will never find it. In this post, we have gathered everything you need to know about search engine optimization of your Magento store. Want to know what to do with the website in order to optimize SEO and climb to the top of all search results? Check the post below.
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You can read the full version of this post in our “Magento DIY. The complete Guide” book. Besides SEO, the it describes a lot of other improvements and modifications. For instance, the book shows how to improve performance, security, and other vital aspects of every ecommerce website, run a successful marketing campaign, and create a top-notch user experience. Furthermore, “Magento DIY” teaches how to get all Enterprise-level features on the basis of the Community Edition platform and implement opportunities which are not available in both editions out-of-the-box. The article is just the beginning, and all robust improvements are described in the book. For further information about “Magento DIY,” follow the link below:
In this article, we’ve gathered the best SEO software available on the Internet. There are both free and paid solutions, which have a wide range of use. Our DIY SEO post describes various SEO analyzers, SEO reporting software, SEO management tools, SEO optimization platforms, and SEO checkers. Each tool has a short description and a link to its official website. All solutions are relevant for 2016. Continue Reading
Ready to reach a new level of search engine optimization? Then you’ve come to the right place because below we’ve collected all of Firebear’s articles related to DIY SEO.
If you’re not getting the traffic you want there is no need to hire a team of specialists for making your ecommerce website or blog SEO-friendly. Patience and attention are only required investments since we’ve already gathered all crucial search engine optimizations below. Choose a topic you like and implement all improvements described there to start your e-commerce business and maintain its best SEO results. Continue Reading
Most SEO companies and specialists will agree that keyword research is the foundation of SEO, which is impossible without keywords. While figuring out expectations and desires via search queries, your customers create combinations of words, which are extremely important to know and use in your texts if you are going to increase your current Google ranking. Even the best SEO tools will not optimize your website if you don’t utilize keywords, therefore we recommend you to examine the following article, which provides information related to keyword research in 2016. Continue Reading
During the last few months the Firebear team has beenworking on a DIY guide to Magento. The book is out now and you can purchase it for $30. “Magento DIY. The Complete Guide” explains all important nuances related to the most popular ecommerce platform and illustrates vital improvements necessary for turning your website into a robust online store. The book consists of 5 chapters: Setup; Sales Generation; Growth; Enterprise; and Custom Magento Development. Continue Reading
Google’s algorithm consists of more than 200 ranking factors. While some of them are quite obvious and others are a little bit controversial, the best SEO companies rely on the most of them trying to improve Google rankings of their clients. To keep up with the best SEO specialists, I propose you to examine what is important for the search engine’s algorithm: all Google page ranking factors are listed below. They are divided into several groups, such as domain, page, website, etc. Continue Reading
Google offers lots of services designed to make your ecommerce website better. Google Merchant Center, WebMaster, Analytics, AdWords, and Trusted Shops are five major tools on your way to success. Of course, you can still run your business without this services, but there are no any reasons to do so. All the aforementioned tools enhance your online entrepreneurship with lots of new opportunities. Moreover, you can easily integrate them with the existing Magento shop – just check the detailed guide below. Continue Reading
E-commerce opens up opportunities to enlarge the scope of your enterprise to keep up with the times of the global economy. If you take a look at an international market, you will notice that outside of your country there are millions of people that could easily become your own customers. All you have to do is to let them purchase your goods and services as easy as they can do it through their local websites. It is time to adjust your website for an international consumer and to become a part of a really competitive market.
For those of you who would like to get the guaranteed search engine optimization for your website there is a safe strategy that will become handy if you’re aiming at an international audience. The matter concerns multilingual SEO which allows you to take a firmer grip of both English-language and foreign-language searchers. The strategy includes writing, designing and ranking a website to make its content equally accessible and user-friendly in multiple countries. Here’s our useful and rather profound insight into multilingual SEO strategy and the ways to adjust it to your website. Continue Reading