When it comes to choosing the most appropriate tool for your E-Commerce business, things get really confusing. It all starts with determining what actual marketing activity you need to currently implement. Then you should check whether you have some spare budget to use exclusive paid tools. Finally, you might also need to look for potential alternatives to make sure you’re going to use the most suitable solution. However, there are still so many tools on the web, some of which cover specific tasks while others are ultimate packages of various tools that you might need at every step of your marketing campaign.
The Internet is full of different analytics and reporting solutions aimed at all possible platforms including Magento. Both third-party marketplaces and Magento Connect offer all sorts of reporting extensions and analytics tools. But why do we pay attention to them?
Unfortunately, the default Magento reporting system is not robust enough to optimize your ecommerce business. At the same time, such free tools as Google Analytics don’t work with information related to sales, purchases, and conversions. That’s why we recommend you to enhance your business with the help of additional Magento extensions, plugins,and modules, or even standalone platforms. The best solutions for extended analytics and reporting are described below. Continue Reading
Big data is gradually changing the digital world around us. Opportunities, previously available only to the largest market players, are now common to their smaller counterparts. E-commerce is already inconceivable without big data. So what does this term mean? What impact does the growth of big data provide on the business? Why big data analytics is important for e-commerce? How to use big data analytics in online retail? What are the sources of big data for analytics in e-commerce? What is the future of big data in e-commerce? You will find answers to all these questions below. Continue Reading
CloudFare is the world best CDN, DNS service made for huge performance improvement and security of your Magento store! If your store is a part of the CloudFlare® network, your domain web traffic is routed through CloudFlare® smart worldwide network. CloudFlare® makes auto optimization of web pages delivery, so your visitors get faster page load and amazing performance. Such changes affects customers loyalty – being more satisfied with your E-Commerce store performance, they will be more loyal to your business. CloudFlare® also takes care about advanced security and DDoS protection of your Magento store – it blocks threats and limits abusive bots and crawlers from spent website bandwidth and server resources. To summarize the significance of CloudFlare® we should say, that it takes care about two most important things from any Magento store – performance & security! With CloudFlare® control Magento extension you can control main features of CloudFlare® directly from your Magento admin page. Control for CloudFlare® extension supports all the main methods of CloudFlare® API. You can save a lot of time working with CloudFlare® settings directly from Magento backend, so this is a must have extension for any Magento store what use CloudFlare.
Upgrade to recent CloudFlare API v4 (https://www.cloudflare.com/docs/next/) now in progress – show IP list and update snapshot features not works temporary. We offer free upgrade for all customers – you can purchase now and use all main features already!