In the following post, we shed light on what CRM systems are, which platforms are the best, and how to integrate them with Magento 2. With the continuously growing market, CRM systems already gained the status of the biggest software market in the world which is expected to reach more than $80 billion in revenues within the next 6 years. Before describing the Magento 2 CRM integration, let’s take a look at key features of CRM systems and current trends. Continue Reading
Salesforce is a cloud-based CRM with a focus on marketing automation and analytics used by thousands of merchants all over the world. The company offers multiple products that dramatically simplify the way you manage your customer relationship processes automating them and providing the most in-depth insights into the health of your enterprise. Unfortunately, neither Magento, nor Salesforce offers the ability to synchronize the two systems out-of-the-box, but there is a solution that closes the gap. In the following post, we describe the popular CRM as well as shed light on the Magento 2 Salesforce integration.Continue Reading
Drop shipping helps thousands of merchants to run their e-commerce businesses without turning their homes into warehouses. The ability to become a reseller completely changes the way a modern online merchant can interact with the products he/she sells. And Banggood introduces extensive opportunities when it comes to dropship. Below, we shed light on the platform as well as describe the Magento 2 Banggood integration.Continue Reading
If you want to increase your sales and make customers more loyal to your online store, offering the same product prices to all your website visitors is not the most efficient method. Differentiated pricing strategy and personalized discount system are the key aspects for selling more products and increasing conversion rates on an ecommerce site. Unfortunately, the Magento 2 platform has a limited functionality related to individual pricing and promotion rules, but you can extend the default features by installing the appropriate third-party tool.
Today, we present youMageworx Customer Prices Suite for Magento 2 – an all-in-one solution for creating custom pricing strategy and personalized promotions. The module is a bundle of several Mageworx extensions: Customer Group Prices, Prices per Customer, and Personal Customer Discount. Combination of the functions of these three modules will bring your marketing strategy to a new level and help to build stronger relationships with your clients. After installing the Customer Prices extension, you will be able to configure customer group-based and personal pricing schemes and promo campaigns, create product-specific prices, and adjust the display of special prices on your storefront.
Below, we describe the feature highlights of the Mageworx Customer Prices Suite extension and show how it works in the backend and frontend.
Differentiated pricing strategy based on customer segments is a proven way to build loyalty and increase customer retention on an ecommerce store. However, when you need to assign customers to a relevant group manually, it makes customer management time-consuming and less effective. Luckily, there is a solution for automating this process – Amasty Customer Group Auto Assign for Magento 2. The extension provides an automated system for managing customer groups, saving your time on routine tasks and reducing operating costs. With the module, you can create an unlimited number of custom rule conditions based on various parameters that will define in which group a customer should be included. This way, you will be able to build a more precise marketing strategy and create personalized offers for your clients.
In the following post, we describe the features of the Magento 2 auto customer group switching module and look at its backend configuration.Continue Reading
Adobe has just introduced a new product based on Magento 2 – . Consequently, there are three key offerings right now: Magento Open Source, Magento Commerce Cloud, and Adobe Commerce Cloud. And below, we’d like to draw your attention to the brand new edition of our favorite e-commerce platform. With a broad set of features and opportunities, it is targeted to a wide range of merchants from SMB’s to global enterprises. So, let’s see how Magento 2 is implemented in the form of Adobe Commerce Cloud. Continue Reading
And what about the new release ofMagento Open Source? What enhancements does the 2.3.1 version provide? The situation is quite similar to the one we’ve just described: we have more than 200 functional fixes, over 500 pull requests, and over 30 security enhancements – just like in the case of the Commerce edition. By the way, if you want to learn about the paid version of our favorite e-commerce platform, follow this link: Magento Commerce 2.3.1 Release Notes. Continue Reading
What can we expect from the release ofMagento Commerce 2.3.1? More than 200 functional fixes, over 500 pull requests, and over 30 security enhancements. It is worth mentioning the rising role of community contributions which range from minor code clean-ups to the substantial features including Inventory Management and GraphQL. You can find a similar article about Magento 2 Open Source here: Magento Open Source 2.3.1 Release Notes.Continue Reading
Adding the checkout functionality to Instagram was only a matter of time. While the popular social network was initially introduced with no commercial features, the ad business was added at a certain point of its existence, providing Instagram owners with a massive flow of revenue. We’ve also got used to product tags that dramatically improve shopping experience within the app. However, no other steps have been taken in this direction to leave the social network uncommercialized. But the recent announcement of Instagram Checkout will change the way we used to think about the photo-sharing app. And the new improvement is quite intriguing from the perspective of Magento. Therefore, we describe the new functionality as well as shed light on the Magento 2 Instagram integration below. Continue Reading
Smooth orders management is one of the main concerns for every ecommerce merchant. If you operate your online store on Magento 2, it provides quite convenient order processing workflow. However, there are a few limitations on the default platform related to the modification and cancellation of created orders. That’s why we recommend you to consider installing a third-party module with extended order processing functionality.
In today post, we are describing the Mageworx Order Editor extension for Magento 2.The module enables online store owners to take full control over orders data, making order management workflow faster and more efficient. The main enhancement of the default Magento offered by the Mageworx extension is the possibility to modify orders without cancelling them. With the help of the module, you will be able to quickly edit, add, and delete main order details, ordered products info, personal customer data, and preview made changes. This way, you will streamline order management workflow on your store and increase the accuracy of the data.
Below, we look closer at the Magento 2 Order Editor extension’s core features and explore its backend interface. Continue Reading
