"Shopware 6"

New in Shopware 6 Product Import: Control Topseller Products with the markAsTopseller Field

- Shopware

illustrative image for the Import Products to Shopware 6 as Topsellers guide with emojis, shopware icon, and text on blue background

Take full control of your Shopware 6 storefront with our latest update to the Improved Import, Export & Mass Actions app. We’re excited to introduce a powerful new feature — the markAsTopseller field — designed to make your product merchandising faster, smarter, and more automated than ever before.

With the new markAsTopseller field, you can now flag products as Topsellers directly in your import files, eliminating the need for manual tagging via the admin panel. Whether you’re launching a new collection, updating your seasonal catalog, or highlighting high-converting items, this feature helps you streamline your workflow and instantly boost product visibility across your storefront.

Perfect for merchants managing large inventories or fast-changing product lines, this update adds another layer of efficiency to your Shopware 6 product import process — all within the familiar interface of the Improved Import, Export & Mass Actions app.

Save time, stay flexible, and put your best products front and center — all with a single import. Continue Reading

Take Full Control over Product Visibility in Shopware 6: Introducing the ‘Replace Product Sales Channels’ Feature for Import

- Shopware

illustrative image for the shopware 6 product visibility guide with shopware 6 icon, emojis and text on blue background

Managing product visibility across multiple sales channels in Shopware 6 can be time-consuming and error-prone, especially in complex Shopware setups with dozens of channels and thousands of products. However, the Improved Import, Export & Mass Actions app eliminates the existing bottlenecks. With its new Replace Product Sales Channels feature, you can now define exactly where each product should appear and how visible it should be — all through a simple, flexible import process. In this guide, you’ll learn how this feature works, why it matters for the Shopware 6 product import, and how to use it effectively to save hours of manual configuration. Continue Reading

How to Import & Export Shopware 6 Advanced Prices as Separate Entity

- Shopware

illustrative image for the Import & Export Shopware 6 Advanced Prices guide with shopware 6 icon, emojis and text on blue background

The following article explains how to import and export Shopware 6 advanced prices as a separate entity with the help of the Improved Import, Export & Mass Actions app. If you want to import them as part of your product update, follow this link: Shopware 6 Advanced Pricing Import Tutorial. Setting up flexible pricing strategies is a cornerstone of successful e-commerce. Whether you want to reward loyal customers, incentivize bulk orders, or run targeted promotions, Shopware’s advanced pricing rules help you tailor offers to every segment.

With our new Advanced Prices Import/Export feature introduced in our Improved Import, Export & Mass Actions app, Shopware 6 merchants can now manage complex quantity-based price structures more efficiently than ever. Let’s take a closer look at how this functionality works, what it supports, and how it simplifies your pricing workflows. Continue Reading

solution25: Your Trusted Shopware Agency in New York & Germany

- Shopware, Uncategorized

Solution25 office locations map including New York, Bremen, and Prishtina

solution25 is a New York & Germany based Shopware agency specializing in custom e-commerce solutions. As a Shopware Silver Partner with over 80+ Shopware certifications and 50+ developers on staff, they have completed more than 200 e-commerce projects. Their team of certified Shopware experts delivers end-to-end Shopware eCommerce development – from new store builds to advanced custom plugin and theme work – with clients worldwide (now even in the Shopware US market, thanks to a new New York office). Whether migrating legacy platforms or building fresh Shopware 6 stores, solution25 emphasizes tailor-made, high-performance solutions: in their own words, they harness Shopware’s full potential to create “tailor-made online shops.” This hands-on collaboration ensures your store is unique, efficient, and built to scale. Continue Reading

How to Boost Sales with Shopware 6 Cross Selling: The Ultimate 2025 Guide

- Shopware

Illustrative image for the Shopware 6 Cross Selling Guide with emojis on a blue background

Want to increase your average order value and improve customer experience? Shopware 6 cross selling helps you recommend complementary products, encouraging shoppers to add more to their carts. Whether it’s suggesting accessories for electronics, complete outfits in fashion, or must-have add-ons for home appliances, cross-selling is a proven way to drive revenue.

In this guide, we’ll walk you through everything you need to know — how to set up, import, and export cross-selling data in Shopware 6 — so you can automate recommendations and streamline your product strategy. Learn how to create dynamic product display, optimize manual assignments, and leverage bulk import/export to save time while boosting sales. Ready to make cross-selling work for your store? Let’s dive in! Continue Reading

Choosing AI Chatbot For eCommerce: How to Find the Best Solution for Your Platform

- BigCommerce, E-Commerce, Magento 2, Shopify, Shopware

choosing the best ai chatbot for ecommerce

The ecommerce landscape is evolving rapidly, driven by the integration of cutting-edge technologies — and AI chatbots are no exception. In this guide, we delve into this emerging trend, navigating the complexities of artificial intelligence in ecommerce to provide a clear and insightful overview. It explores the transformative role of AI chatbots in ecommerce, detailing their advanced capabilities compared to traditional rule-based bots.

The article also features a breakdown of the best AI chatbots for popular platforms like Magento, Shopify, Shopware, and BigCommerce, offering insights into their features, integrations, and benefits. By the end, you’ll not only understand how AI chatbots are reshaping online retail but also discover their key benefits, empowering you to select the best AI chatbot for your ecommerce platform, regardless of the system you use.

With the growing demand for 24/7 support and personalized shopping journeys, AI-powered customer service is no longer a luxury — it’s a necessity. These intelligent systems allow online stores to manage high volumes of queries, offering everything from instant responses to tailored recommendations. From product discovery to post-purchase assistance, chatbots in ecommerce are redefining how businesses engage with buyers. By automating routine tasks and providing immediate, personalized interactions, the best AI chatbot for ecommerce ensures a seamless and efficient customer journey, setting the stage for increased satisfaction and higher conversion rates. Without further ado, let’s dive in. Continue Reading

E-Commerce Impulse Buys Guide: Boost Your Sales with Effective Strategies and Smart Tools

- BigCommerce, Magento 2, Shopify, Shopware

Impulse buys, impulse purchases guide

This guide explores the world of impulse buys, breaking down what they are, why they work, and how to leverage them on major platforms like Magento, Shopify, Shopware, and BigCommerce. By understanding the psychology behind impulse buying — from the thrill of limited-time offers to the comfort of customer reviews — you can build an experience that feels both spontaneous and satisfying for your customers.

Below, we dive into core motivators like scarcity, convenience, and emotional appeal and examine how to tailor these tactics on your platform. You’ll find actionable tips on using cross-sell tools, setting up dynamic pricing strategies, and integrating social proof to drive impulse buys strategically.

Finally, we explore which product categories perform best for impulse purchases, making it easier to target your offerings and drive higher average order values (AOV). Whether you’re a seasoned Magento user or just getting started on Shopify, this guide provides the insights to transform impulse buys from a happy accident into a strategic asset. Continue Reading

Decoding UPC Meaning: Your Ultimate Guide to Universal Product Codes in E-Commerce

- E-Commerce, Magento 2, Shopify, Shopware

cover for decoding upc meaning article

Universal Product Codes play a vital role in product identification and inventory management. Below, we explore the fundamentals of the UPC, their importance, and how businesses can leverage them to streamline operations, improve sales accuracy, and scale across global platforms. So, if you are looking for the decoded UPC meaning, you’ve come to the right place.

This guide covers everything from the core components of a UPC — like the Manufacturer Identification Number and Check Digit — to the difference between UPC and other codes such as SKU, GTIN, EAN, and ASIN. You’ll learn how to acquire UPCs, their advantages in inventory and sales management, and why standardizing the identification of your products is crucial for success.

Additionally, we’ll dive into how to effectively implement UPCs on leading e-commerce platforms like Magento, Shopify, and Shopware, ensuring you’re equipped to optimize product listings and inventory tracking across channels.

Whether you’re just starting or looking to expand globally, this comprehensive guide will help you master the essentials of UPC adoption and management for a more efficient and scalable business. And don’t miss our eCommerce glossary of terms to discover other useful insights.

Continue Reading

SKU vs UPC: Key Differences in Product Identification for E-Commerce Platforms like Magento, Shopify, and Shopware

- E-Commerce, Magento 2, Shopify, Shopware

UPC vs SKU in major e-commerce platforms

In the world of retail and e-commerce, efficient inventory management is essential. Two key tools that businesses use to organize, track, and sell products are SKUs (Stock Keeping Units) and UPCs (Universal Product Codes). While they may seem similar at first glance, SKUs and UPCs serve distinct purposes and are critical for different stages of the product management process. In this guide, we’ll dive into what each identifier does, compare their differences, and explore why understanding SKU vs UPC is crucial for businesses — especially those selling across multiple platforms. Check our eCommerce glossary of terms to discover other useful insights. Continue Reading

What is SKU? Understanding SKU Numbers, Best Practices & Auto SKU Generator Tools in Major E-Commerce Platforms

- E-Commerce, Magento 2, Shopify, Shopware

Exploring SKU meinig and generator tools for major e-commerce platforms: magento, shopify, shopware

Picture this: You’re in a giant warehouse, surrounded by thousands of products, from electric toothbrushes to neon green garden gnomes. How do you keep track of them all without losing your mind? Enter the superhero of inventory management: the SKU, or Stock Keeping Unit. What is SKU, you will ask?

SKUs are like the secret code that helps businesses make sense of their chaos, turning a mountain of products into an organized, manageable system.

In this article (you can find more in our e-commerce glossary), we’re diving into the wonderful world of SKUs — what they are, how they work, and why they’re so essential for retail and e-commerce success. We’ll cover everything from the basics of SKU numbers to the nitty-gritty details of generating them on major e-commerce platforms like Magento, Shopify, and Shopware (including automated SKU generator capabilities).

By the end, you’ll understand how mastering SKUs can help your business stay ahead in the increasingly competitive space, and maybe even save you from a few warehouse meltdowns along the way. Let’s get started! Continue Reading