All ecommerce merchants run promotional campaigns and offer discounts for their products to add incentives for making purchases on their stores. However, to increase the effectiveness of these marketing efforts, it is important to highlight special offers and inform online shoppers about them instantly when they enter a web store. One of the options to increase conversions and drive more sales from promo campaigns is to display product labels on the category and product pages. Since the default Magento 2 platform doesn’t provide appropriate functionality, you should consider installing one of the third-party modules with necessary features.
Today, we describe one of such tools – Magedelight Product Labels for Magento 2. Magedelight provides a robust solution with an intuitive interface that enables merchants to create beautiful labels for any product without spending much time and effort. By adding custom labels and slogans to the product images in the catalog and product description, it becomes easier to draw customers’ attention to particular products you want to promote.
Below, we explore the functionality of the Magedelight Product Labels extension and look at how it works in the backend and frontend.