Enterprise Conversion Analysis, Management, and Improvement Services

- E-Commerce

Conversion Guide

If you’re not sure what a conversion is, here is a short explanation. In fact, any action users can perform on your website eventually becomes an element of a potential conversion rate; the main aim of every retailer is to make them want to do this action. The more you encourage your visitors to interact with your website, the greater conversion rates you have. In other words, conversion is a ratio of those visitors that can be transformed into leads or customers to the total amount of visitors on your website.

Accordingly, Conversion Rate Optimization is a number of special techniques that retailers can use to increase their conversion rates. These techniques often include utilization of various analyzing tools, performing specialized tests, and cooperating with expert conversion optimization services that could help you to better understand which elements of your website need to be improved to help you reach your aims.

Last year saw a more increased use of various conversion optimization techniques among e-commerce merchants trying to improve their performance on the global market. This year shows that most of them proved to have gained success in their strategies. But you should admit that even if a current technique brought you to increased conversion rates today, the same might not happen tomorrow, as consumers never seize to seek for fresher and newer things. Thus, it is necessary to keep on moving your website in the direction of dynamic adjustment to up-to-date needs of your customers.

Here you will have a useful insight into which conversion optimization techniques are considered to be the most effective for e-commerce industry these days and get acquainted with the powerful tools and services for analyzing, managing, and improving your conversion rates. Continue Reading

Everything You Need to Know About Paid Backlinks

- E-Commerce

How to Buy Backlinks. Where to buy them. How harmful it is.

When it comes to improving your search rankings, a lot of effort must be made to get your website to the most desirable position in the search results list. Creating a really efficient SEO strategy is not an easy task, especially for small and young businesses, and sometimes people run the risk of losing their audience just because they choose easier and less proven ways in an attempt to achieve their goals. One of such ways is the usage of purchased backlinks.

Backlinks are simply links that direct users from one website to another. Backlinks are widely used by  ecommerce merchants to promote their websites in the search engine environment. To make backlinks really effective, however, you will have to create thousands of them for numerous exterior websites. Of course, no one would want to spend time on building authentiс backlinks knowing that it’s possible to simply buy backlinks from a wide range of specialized resources. But is it really a good idea?

Here you’ll read about the main reasons of why it’s not good to use backlinks, how to recover from its consequences, and, if you eventually decide to take a risk, where you can buy the most effective backlinks and blog reviews in an attempt to boost your rankings.   Continue Reading

10 Reliable Linux Server Distributions and LAMP / LEMP Stack Manuals

- E-Commerce, Fire development

Linux Server Distributions; LEMP Stack Manuals; LAMP Stack Manuals

Today we are going to talk about Linux server distributions. The open-source nature of Linux is the main reason for the wide variety of available distros. Each Linux distribution is designed with a slightly different set of features. As a result, some distros are often used as the best linux server solutions, while the others are less suitable for this purpose. So what is the most reliable Linux web server option? Below you will find the answer. There are 10 Linux servers described in the following article.  Additionally, you will find LAMP / LEMP stack manuals related to every distribution. Continue Reading

Magento URL reindex (core_url_rewrite) duplicates patch

How to fix Magento URL reindex (core_url_rewrite) duplicates bug

There is one annoying problem in Magento – the url rewrite indexer creates tons of unnecessary custom rewrites for products with duplicate url_keys. This happens during every indexer run. As a result, the size of the core_url_rewrite table grows to enormous sizes. Please note that the problem is typical for Magento 1.7 – 1.9 and its above versions. Below, I will explain how to fix this bug with the help of our patch. But first of all let’s start with one real world example. Continue Reading

Extended Analytics and Reporting Solutions for Magento (The Best Extensions and Services)

- E-Commerce

Advanced Magento reporting and analytics

The Internet is full of different analytics and reporting solutions aimed at all possible platforms including Magento. Both third-party marketplaces and Magento Connect offer all sorts of reporting extensions and analytics tools. But why do we pay attention to them?

Unfortunately, the default Magento reporting system is not robust enough to optimize your ecommerce business. At the same time, such free tools as Google Analytics don’t work with information related to sales, purchases, and conversions. That’s why we recommend you to enhance your business with the help of additional Magento extensions, plugins, and modules, or even standalone platforms. The best solutions for extended analytics and reporting are described below. Continue Reading

Top Helpdesk Services and Tools

- E-Commerce

help desk, helpdesk software, free helpdesk software, open source helpdesk software

Helpdesk services and tools form a group of resources designed to provide customers with a support related to products or services offered by a certain company. Such services are usually aimed at all possible kinds of troubleshooting, but it is not mandatory. For example, helpdesk software can be used for providing customers with information about certain goods or services. As you might have guessed, helpdesk services have a huge influence on overall customer experience, that’s why successful ecommerce is impossible without them. In the following post, we’ve reviewed the best existing solution, so there should be one suitable for your business. Continue Reading

The Best eCommerce Search Engines

- E-Commerce

Top e-commerce search engines

As ecommerce and tech enthusiasts we are always trying to dig something interesting in an endless web space. Internet is full of unappreciated stuff which we are going to survey and review in our blog. This time it is an ultimate report on 25 ecommerce search engines. The report is not unappreciated, but we couldn’t left it without our attention. In addition, you will find the list of ecommerce search engines and the best Magento solution for site search.

Magento 2 Catalog Search Engines

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Thorough Guide to Customer Lifetime Value

- E-Commerce

Ecommerce CVL: Magento Customer Lifetime Value.

Customer lifetime value estimation of business has long been abandoned by merchants until this year, when its commercial value has been reevaluated. The main reason of such a change lies in never-ceasing search for improving the effectiveness of online sells to meet the requirements of constantly growing market. Calculation of customer lifetime value is really handy for businesses of all kinds because it helps to concentrate more on the long-term future of your relationships with the customers and, as a result, on the long-term future of your company. Continue Reading