9 Tips To Optimize Ecommerce Websites For Smartphones

Unstoppable growth of mobile-based shopping has made online retailers thinking all the time about enhanced user experience. The ever-evolving technology, revolutionary smartphones, touch pads, and other devices are making the life of online shoppers easier. A single click can make them finalize the shopping deal and get the product at doorstep. How to improve the shopping experience of online buyers at an ecommerce website? This post will reveal some tried and tested tips. Enjoy reading if you are an online retailer. Continue Reading


Mobile
Mobile branch of e-commerce is constantly growing. It plays very important role not only in infrastructure of online stores but it gradually becomes one of the major sales tool for multichannel stores. In November 2013 Google posted through Think Insights that in USA average consumer spends about 15 hours a week looking for products on smartphone or tablet. About 93 percent of such consumer make a purchase, if the desired item is found, of course. As you can see, it is very important to provide the ability to reach the store from mobile device. There are three major strategies for Mobile e-commerce in 2014: native apps, HTML5, CSS or JavaScript, and mobile web.