Magento 2 Bundle Product with Custom Options: Complete Guide to Benefits, Limits & Import
Magento 2 bundle product with custom options combines two powerful features to help store owners offer highly customizable shopping experiences. A Magento 2 bundle product lets customers build their own kits by choosing from predefined components, while Magento 2 custom options add further personalization like engraving, color selection, or additional services — all from a single product page.
This setup is perfect for businesses looking to increase average order value and improve customer satisfaction. However, Magento 2 has limitations: you can’t use custom options with dynamic pricing, and importing these products isn’t supported by default.
That’s where the Improved Import & Export extension comes in, allowing you to automate the process and import Magento 2 bundle products with custom options from CSV, Google Sheets, or external platforms. In this guide, we’ll explore how it all works — from setup to import — and how to make the most of Magento’s flexibility. Continue Reading