"A/B Testing"

Best Dynamic Pricing Optimization (DPO) Services For The E-Commerce

- E-Commerce

Dynamic Pricing Optimization in E-Commerce

Dynamic pricing is a future of e-commerce. Being a flexible pricing strategy, it is widely used across different industries, but it is relatively new for the online retail. Below, we will focus on all aspects of dynamic pricing in e-commerce. Among different pricing strategies, dynamic pricing is the most relevant to the needs of this industry. E-commerce is rapidly growing, so don’t loose your chance to enhance your online store with a winning strategy. Continue Reading

A/B Testing for Magento 2

- Magento 2

Magento 2 A/B Testing

A/B testing provides a lot of opportunities when it comes to improving your current ecommerce experience. A/B test various user-oriented features your Magento 2 website offers to find out what can be changed and how it should be changed. By testing two different variations of the same feature, you will find out which one works better. Hence, Magento 2 A/B testing is a mandatory procedure when you are trying to improve the user experience of your online store. Continue Reading

A/B Testing for Magento

- E-Commerce, Magento tips & tricks

 A/B testing is a randomized experiment with A and B variants, which are the control and the treatment in the testing. Variant A (the control) is the currently used version, while Variant B (the treatment) is modified. The goal of Magento A/B testing is to identify changes to an online store that increase an outcome of interest. More and more e-commerce merchants use A/B testing to get the most out of their traffic and improve sales. You can use it to test almost everything in your e-commerce business.

ab testing magento

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