"e-commerce"

Negative SEO Protection Guide

- E-Commerce

How to Protect Your Website from Negative SEO Attacks

Search engine optimization is extremely important, but there is one thing that can drive your website out of the top search results even if your store is fully optimised. As you might have guessed, it is a negative SEO. There are several techniques used by unfair competitors, but you always have a remedy from these diseases. In the following post, we will describe the most common ways your foes can attack you. In addition, you will find out how to prevent your e-commerce (or another) website from negative SEO attack. There are also a few advices on how to detect the problem and fix it. Continue Reading

How To Become A Successful E-Commerce Merchant

- E-Commerce

E-Commerce Success Guide

By 2017, e-commerce is going to pass the milestone of $400 billion in sales in the United States only. The industry is rapidly growing worldwide, so everyone can participate in the competition. E-commerce seems like such a simple money source at first glance, but actually it is much more complicated. There are tons of important nuances which separate online merchant from success. In this ecommerce startup guide, we offer a complete compilation of key advices, which will help you enter the new business level with your online store. The article include tips for both B2C and B2B businesses. There is also a checklist, which shows the readiness of ecommerce website. Last but not least are success stories related to different platforms. Let’s start the journey.   Continue Reading

Complete Magento Pre-Launch Guide: “Go Live” Checklist Items, QA Testing, Overlooked Tips and Tricks

- E-Commerce

Magento Guide to Pre-Launch with Go Live Checklist Items and Overlooked Tips

We all know, that taking any website live is a very stressful and responsible task, especially if it is a Magento e-commerce store. Your website should go live as soon as possible, at the same time there are lots of important steps, you can easily forget about. If you don’t want to miss something, check the following Magento guide – you will find the complete list of important pre-launch actions. Continue Reading

A Complete Guide to The Use of Social Media in E-Commerce

- E-Commerce

Social Media, Social Networks, Social Networking Services in E-Commerce Business

This is the most comprehensive guide to the use of social media in e-commerce. You probably know, that social networks play an important role in online trade, but how broad is your understanding? What social media strategy should you choose to increase your website traffic? How to implement successful social media campaign to double sales? In the post below we will help you answer this questions.

UPD (17.06.15): Real Time Social Experience with Periscope and Meerkat

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Big Data in E-Commerce

- E-Commerce

Big Data and E-Commerce

Big data is gradually changing the digital world around us. Opportunities, previously available only to the largest market players, are now common to their smaller counterparts. E-commerce is already inconceivable without big data. So what does this term mean? What impact does the growth of big data provide on the business? Why big data analytics is important for e-commerce? How to use big data analytics in online retail? What are the sources of big data for analytics in e-commerce? What is the future of big data in e-commerce? You will find answers to all these questions below.   Continue Reading

Best PIM (Product Information Management) Systems for Your E-Commerce Website

- E-Commerce

PIM software for e-commerce

In this article, we cover such aspect of modern e-commerce as product information management systems or PIM. Every PIM system relies on processes and technologies which centralise the informational flow bound up with products sold by the enterprise. That’s why product information management systems are usually focused on the data which is necessary for different market operations. They are designed to simplify the process of selling goods through one or more channels of distribution. Continue Reading

Best Dynamic Pricing Optimization (DPO) Services For The E-Commerce

- E-Commerce

Dynamic Pricing Optimization in E-Commerce

Dynamic pricing is a future of e-commerce. Being a flexible pricing strategy, it is widely used across different industries, but it is relatively new for the online retail. Below, we will focus on all aspects of dynamic pricing in e-commerce. Among different pricing strategies, dynamic pricing is the most relevant to the needs of this industry. E-commerce is rapidly growing, so don’t loose your chance to enhance your online store with a winning strategy. Continue Reading

E-Commerce roundup #2 (April 2015)

- E-Commerce

the second roundup

It’s been a long time since we posted the first e-commerce roundup, and now it’s time to realize there is a great deal of new stuff happened in the last few weeks. We offer you to take a closer look at the latest e-commerce news and tips to make sure you’re doing well with your enterprise. And even if you ARE doing well, you’re up to making it even more successful. Continue Reading