"e-commerce"

A Complete Guide to The Use of Social Media in E-Commerce

- E-Commerce

Social Media, Social Networks, Social Networking Services in E-Commerce Business

This is the most comprehensive guide to the use of social media in e-commerce. You probably know, that social networks play an important role in online trade, but how broad is your understanding? What social media strategy should you choose to increase your website traffic? How to implement successful social media campaign to double sales? In the post below we will help you answer this questions.

UPD (17.06.15): Real Time Social Experience with Periscope and Meerkat

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Big Data in E-Commerce

- E-Commerce

Big Data and E-Commerce

Big data is gradually changing the digital world around us. Opportunities, previously available only to the largest market players, are now common to their smaller counterparts. E-commerce is already inconceivable without big data. So what does this term mean? What impact does the growth of big data provide on the business? Why big data analytics is important for e-commerce? How to use big data analytics in online retail? What are the sources of big data for analytics in e-commerce? What is the future of big data in e-commerce? You will find answers to all these questions below.   Continue Reading

Best PIM (Product Information Management) Systems for Your E-Commerce Website

- E-Commerce

PIM software for e-commerce

In this article, we cover such aspect of modern e-commerce as product information management systems or PIM. Every PIM system relies on processes and technologies which centralise the informational flow bound up with products sold by the enterprise. That’s why product information management systems are usually focused on the data which is necessary for different market operations. They are designed to simplify the process of selling goods through one or more channels of distribution. Continue Reading

Best Dynamic Pricing Optimization (DPO) Services For The E-Commerce

- E-Commerce

Dynamic Pricing Optimization in E-Commerce

Dynamic pricing is a future of e-commerce. Being a flexible pricing strategy, it is widely used across different industries, but it is relatively new for the online retail. Below, we will focus on all aspects of dynamic pricing in e-commerce. Among different pricing strategies, dynamic pricing is the most relevant to the needs of this industry. E-commerce is rapidly growing, so don’t loose your chance to enhance your online store with a winning strategy. Continue Reading

E-Commerce roundup #2 (April 2015)

- E-Commerce

the second roundup

It’s been a long time since we posted the first e-commerce roundup, and now it’s time to realize there is a great deal of new stuff happened in the last few weeks. We offer you to take a closer look at the latest e-commerce news and tips to make sure you’re doing well with your enterprise. And even if you ARE doing well, you’re up to making it even more successful. Continue Reading

How To Make A Blog Successful For An Ecommerce Business?

- E-Commerce

e-commerce blog

Content is king, a popular phrase of World Wide Web. There is no doubt that catchy and useful content, presented in a professional manner, helps grabbing the attention of the target readers while impressing search engines for higher ranks at the same time. Expert marketers say that while writing content, keep the end users and search engines in mind. Writing skills supplement the magnetic property of the content. How to incorporate all these aspects into writing for the success of an ecommerce business? Let us have a detailed look into the matter. Continue Reading

Best Website Builders

- E-Commerce

Website building software

Website builders help eliminate manual code editing in the website construction. There are two categories of these tools – online and offline. Online website builders are often provided by web hosting companies. Offline tools (often called website design software) create pages on a computer and publish them on a host. Continue Reading