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"B2B e-commerce platform"

Best B2B E-Commerce Platforms

- E-Commerce

B2B Platforms for Creating a E-Commerce Website

It’s not enough to have an ordinary website to run a successful online business, especially B2B business. Despite the popular opinion, that B2C companies are more customer orientated than their B2B counterparts (they really have vider target audience and more customers), ordinary B2B website always has more strict requirements, caused by the specifics of business to business relations. Even the abilities to communicate with customers and manage sales logistics are not enough to push your B2B organization to new heights. That’s why you should pay your attention to the best B2B e-commerce platforms listed below. Additionally, we’ve gathered information about different e-commerce software for B2B business, and advices on how to choose the right solution. And don’t forget to check our posts about B2B e-commerce trends and B2B Magento extensions. Continue Reading

Business-to-Business (B2B) E-Commerce in 2015

- E-Commerce

everything about B2B e-commerce

Business-to-business is a complex of commerce transactions which occur between companies. The most common examples of B2B relations are transactions between manufacturers and wholesalers, wholesalers and retailers. The overall volume of business-to-business transactions surpasses the volume of B2C transactions, because a typical supply chain consists of many B2B transactions and only one B2C transaction. For instance, a smartphone manufacturer buys processors, modems, camera modules, and other necessary components to produce the mobile device. The number of transactions can range from few to dozens. But there is alway one final transaction – a finished smartphone is sold to the consumer.

Another area of B2B relations is communication and collaboration. Many B2C companies relies on social media to interact with their consumers, but social tools are also effective in business-to-business relations. In this situation B2B social media marketing takes place.

What is B2B marketing? What are the nuances of B2B e-commerce? What are B2B e-commerce trends? We will try to answer these and others questions in this post. Continue Reading