Mastering Magento 2 Upsell Products: Setup, Management, Import & Export Guide
Magento 2 upsell products are a powerful way to increase order value by guiding customers toward higher-end or upgraded versions of the products they’re already considering. Instead of relying on impulse, Magento upsells work by offering better alternatives — think a faster laptop, a premium phone case, or a deluxe bundle — all displayed right on the product page.
In this guide, we focus exclusively on upsell products in Magento 2 — what they are, where they appear, and how to configure them for the best results. You’ll learn how to manually assign upsells in the Magento admin, how to import them in bulk using CSV files, and how to automate the entire process using the Improved Import & Export extension.
We’ll also dive into formatting tips, troubleshoot common issues like Magento 2 upsell products not showing, and explain how to effectively use Magento 2 get upsell products logic to deliver personalized offers that boost conversions. Whether you’re building upsells for the first time or scaling an advanced product strategy, this guide has everything you need to make Magento 2 upsells work for your store.
