What you get with the Salesforce CRM & Magento 2 integration

• Process automation - know your customers to influence them in a suitable manner. Manage all the account info in a single user-friendly structure. Stay informed about any changes in customer behavior with notifications sent from your CRM and mobile support for tracking every detail anywhere anytime. Import and export products, customer data, invoices, billing info and create an uninterrupted sales cycle with a bare minimum of admin involvement.
• Marketing engineering - run carefully built promos and achieve positive results from every gesture. Plan campaigns based on customer response analysis and create a direct line of communication to provide the best services via multiple channels, including social media, chat, etc. Prevent customer-related issues with the second-to-none AI-powered forecasting. All this and many more opportunities are implemented in the powerful marketing segment of the Salesforce CRM and are available now for your Magento 2 store.
• Sales increase - synchronize data between your store and the Salesforce CRM and manage all the orders as fast as possible with the reduced amount of issues occurred. Offer optimized buying process and one-touch payments to make purchases more user-friendly. Boost customer satisfaction, reach the next level of credibility and see the rise in revenue.

Salesforce Competition

Salesforce is a major provider of cloud CRM solutions. Its goal is to create a healthy customer-oriented environment for business of any size by introducing a multipurpose management system. The core of Salesforce CRM relies hard on achieving full customer satisfaction while the supporting functionalities focus on delivering intuitive interface build so that any user can master it in no time.

General information

Run by a powerful AI, the Salesforce CRM has excelled in establishing standards for account administration, analytics on customer activity, lead tracking. Moreover, it has gone beyond that with the content customization platform, social media marketing app, all-channel customer care system, etc.

Sales Service Marketing Commerce Platform and Ecosystem Integration Analytics Industries

Explore Sales Cloud to allow the AI core to forecast revenue and prospects, control quotes, subscriptions, and leads. Boost your team productivity with the automated sales cycle.

Provide high-quality customer care with the help of Service Cloud. Reach out for your customers via multiple channels and anticipate customers’ needs thanks to the personalized approach in delivering services.

Analyze leads with Marketing Cloud. Creating intense customer journey and automate marketing practices to drive B2B sales potential.

Aim at increasing conversion rates with Commerce Cloud. Engage both B2C and B2B buyers via any possible channel, target massive audience and grow your business by managing multiple sites, currency, languages, and overall sales scale.

Build enterprise apps, structurize workflow, and get access to your system from any device with the Lightning platform.

Exchange data with various platforms whether they are of cloud or on-premises nature using native API as a connection source.

Monitor your system performance with Einstein Analytics. Create AI-powered models and dashboards to plan your business strategy.

Benefit from Salesforce out-of-box solutions for numerous industries, from banking to media, etc.

Salesforce editions

• ‘Salesforce Essentials’ is developed for small businesses with a maximum of 10 users.
• The ‘Professional’ edition implies full use of the core CRM functionality and powers opportunities for integrations.
• ‘Enterprise’ is a full-stacked solution with real-time updates and productivity tools.
• The ‘Unlimited’ edition, as you can see from the title, gives access to all the CRM features, including advanced customer service, partner solutions, and a partial sandbox per organization.

Note that all the editions are provided upon signing an annual contract.

Salesforce pricing

The Salesforce CRM pricing depends on the product and edition you order.

• Sales Cloud and Service Cloud both go under the following pricing; for the ‘Essentials’ version you pay 25 $/mo. The ‘Professional’ plan demands the monthly bill of 75 $. The ‘Enterprise’ edition costs 150 $/mo. Unlimited access to the solution feature supposes 300 $ bill per month.
• Sales Cloud + Service Cloud in bulk offer ‘Salesforce Essentials’ for 25 $/mo, ‘Lightning Professional’ with the monthly bill of 100 $, ‘Lightning Enterprise’ for the price of 175 $/mo, and ‘Lightning Unlimited’ — 325 $/mo.
• Einstein Analytics consists of two plans: Einstein Predictions costs 75$/mo, price of Einstein Analytics Plus is defined upon a quote request.
• The tools such as Marketing Cloud, Commerce Cloud, etc. also demand a quote request for price calculation.

Salesforce target audience

Salesforce CRM contributes to businesses of any size and cover needs of multiple industries, including communications, retail, manufacturing, non-profit, travel, etc.

Working with Adidas, Amazon Web Services, KONE, Salesforce has proven its leading position in the CRM market. To learn more about the Salesforce tools that were implemented by the most powerful corporations read the success stories here.

Salesforce API overview

• SOAP API helps in managing accounts, leads, and custom objects, such as passwords, perform searches, and much more.
• REST API is a powerful channel for integrations and working with massive data blocks. Moreover, it is a renowned tool for mobile application and web project development.
• Bulk API unifies the REST principles on the administration of large sets of data and the SOAP specialty in optimizing real-time client applications.
• Metadata API transfers data between a sandbox or a testing site version and a working system. For data customization migration Salesforce uses Force.com IDE and the Ant Migration Tool.
• Apex gives the ability to create web and email services, custom business processes.
• Visualforce is commonly used for building wizards and other multistep processes.